2021-07-28 Meeting MinutesCity of Salem Massachusetts
Public Meeting Minutes
Board or Committee: Design Review Board – Regular Meeting
Date and Time: Wednesday, July 28, 2021 at 6:00 pm
Meeting Location: Remote Participation via Zoom
DRB Members Present: Paul Durand, Chair, David Jaquith (arrived at 6:45pm),
Glenn Kennedy, Catherine Miller, Marc Perras, J.
Michael Sullivan
DRB Members Absent: Helen Sides
Others Present: Kate Newhall-Smith
Recorder: Colleen Brewster
Chair Durand calls the meeting to order at 6:00PM. Roll call was taken.
Signs in the Urban Renewal Area
1. 14 New Derby Street: Flip the Bird continued from 4/28/21
Brandon Currier, Barlo Signs, was present to discuss the project.
Currier stated the proposed Sign A is for face-lit a digitally face printed channel letter
sign mounted flush to the brick façade to match the neighboring signs. Sign B is a blade
sign that was redesigned based on comments they received, to include an external wash
lighting rather than internal illumination. The sign is metal and has multiple layers of
acrylic. Signs C & D are vinyl decals to be placed on the entry and exit door with their
hours of operation and to direct traffic and out of the restaurant. They ensured that their
branding and signage remained understanded without being distracting.
Miller suggested the image of the chicken be the same size on the entry and exit doors.
Kennedy suggested they increase the “ENTRANCE” characters by 10% and decrease
the “EXIT” characters to balance them out. Due to square footage limitation Sullivan
suggested that only the “EXIT” sign be reduced. Kennedy suggested aligning the hours
of operation to decrease the square footage. Currier agreed. Miller noted that both
images should be at the same height. Chair Durand asked what is seen from inside the
restaurant. Currier replied that the back side of the vinyl, which is a solid color.
Kennedy requested clarification on Sign A being face-lit with a print over it and potential
comments from the city, which technically violate the signage code. Currier replied yes,
it’s also consistent with their other locations. Chair Durand noted that the proposed
screening may have the same effect as the edge lit lettering the DRB has previously
approved. Newhall-Smith noted that the yellow in the sign would glow at night rather
than the white edging creating a halo effect, which may not be approved by the
Executive Director on behalf of the SRA, who has the final say. Miller asked if the yellow
could be made opaque to create a halo effect without light coming through. Kennedy
replied that it would be difficult to do given the font which that doesn’t have a straight
edge. He referred the applicant to the SRA sign manual which specifies no internally
illuminated signage. Miller asked if the signage could be turned into a halo style. Currier
replied that halo lighting requires a pan on the back which doesn’t fit their brand. Halo
light on brick gets absorbed and he wouldn’t recommend that to any of his clients.
Kennedy stated that an alternate sign will need to be determined since the current sign
could be rejected due to current sign regulations. Newhall-Smith reiterated Miller’s
suggested of making the yellow opaque so only the white edge is illuminated. Kennedy
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Public Meeting Minutes
and Currier discussed a halo light sign with a perimeter channel to focus the light on the
white edge which would resemble the look his client wants to achieve. Miller suggested
approving all signs as presented with an alternate.
Currier stated that the blade sign also had a built-in LED wash with a light housing built
into the curved bracket for the LED lights rather than gooseneck fixtures. Kennedy
praised the execution of the blade sign that can be recommended for approval in the
event that the wall sign must be redesigned.
The Chair opened public comment.
Mary Whitney, 356 Essex Street. Appreciated noting what the current ordinance states,
noted how well lit the street is at night, appreciates the owner wanting to stay true to
their brand and referenced the signage at the Dunkin Donuts on Washington Street that
fits into the downtown historic character.
Gideon Coltoff, co-owner of Bit Bar, 278 Derby Street. Thinks the sign is beautiful and it
will be a great addition to the area.
The Chair closed public comment.
Kennedy: Motion to (1) approve the blade sign as presented, (2) approve the door
decals with the hours/text adjusted and the size of ‘Flip’ the chicken identical on each
side, while ensuring that they do not cover more than 20% of the window area, and (3)
approve the wall sign as presented.
Seconded by: Miller.
Roll Call: Durand, Kennedy, Miller, Perras, Sullivan in favor. Passes 5-0.
Projects in the Urban Renewal Area
1. 234 Bridge Street: Small Project Review – Installation of cellular infrastructure on
existing historic light pole, continued from 2/24/21, request to continue to 8/25/21
Perras: Motion to continue to the August 25, 2021, regular meeting.
Seconded by: Kennedy.
Roll Call: Durand, Kennedy, Miller, Perras, Sullivan in favor. Passes 5-0.
2. 217-221 Essex Street: Small Project Review – Replacement of existing and installation
of new cellular infrastructure on rooftop.
Attorney Dan Klasnick, Duval & Klasnick, LLC was present to discuss the project.
Atty. Klasnick reviews the proposal: Verizon Wireless is proposing to mount a total of 12
antennas (six new, 4 replacements, 2 existing antennas on mounts with remote radio
heads). They will be installed in a variety of ways, side mounted to the lower building,
installed within a stealth enclosure, side-by-side mounted on an existing single pipe and
stacked on new pipes. Existing antennas will be swapped out and remote radio heads
added. The purpose of this upgrade is to provide enhanced service to customers.
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Perras requested that the conduits be painted. Atty. Klasnick replied yes, all Verizon
conduits can be painted. Sullivan agreed with Perras.
Jaquith joins the meeting during this application, 6:45pm.
The Chair opened public comment.
No one in the assembly wished to speak.
The Chair closed public comment.
Sullivan: Motion to approve as presented with the recommendation to paint the conduit,
if owned by Verizon, to blend with the building façade.
Seconded by: Perras.
Roll Call: Durand, Jaquith, Kennedy, Miller, Perras, Sullivan in favor. Passes 6-0.
3. 278 Derby Street: Small Project Review and Sign Review – Patio wall paint and brick up
lighting for Bit Bar, continued from 6/23/21
Gideon Coltof, co-owner of Bit Bar, was present to discuss the project.
Coltoff reviews the façade elements that were approved at the SRA meeting and stated
that the SRA members pre-emptively approved the remaining elements upon successful
completion of DRB review. He stated that teal or white uplighting is still proposed on the
face of the brick using the existing lighting and the interior of the patio wall has been
painted teal to match the interior space. He presented two wainscotting options for the
exterior face of the patio wall, a teal wall with black perimeter framing or a teal wall with
black perimeter framing and a thin copper trim. The Board discussed potential colors
options. Perras suggested eliminating the uplighting on the brick. Chair Durand agreed
and noted that uplighting would contribute to light pollution. Sullivan agreed. Kennedy
stated that he is not in favor of a teal patio wall and suggested black with a subtle copper
or teal wash of light under the existing granite cap in a channel matching the width of the
entry door frame. Miller agreed. Coltoff agreed to a mock-up for the Board to review.
The Chair opened public comment.
Mary Whitney, 356 Essex Street. Thanked the DRB wanting to eliminate the light
pollution but lighting the patio wall is also light pollution, the patio is small and the street
it well lit, so the additional light isn’t necessary.
Tim Jenkins, 18 Broad Street. Suggested applying neon light at the ramp which would
serve two purposes and could resemble the lighting around the entry.
The Chair closed public comment.
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Miller: Motion to (1) approve the black paint on the outside side of the patio wall while
allowing the teal paint to remain on the inside of the wall, (2) deny the request for brick
up lighting in any color above the cornice on the front façade, and (3) consider future
lighting applications for hidden accent lights along the patio wall.
Seconded by: Jaquith.
Roll Call: Durand, Jaquith, Kennedy, Miller, Perras, Sullivan in favor. Passes 6-0.
Newhall-Smith confirms that the SRA pre-approved the façade elements discussed
tonight. Mr. Coltoff will not need to attend an SRA meeting for the final approval of these
elements.
4. 285 Derby Street: Small Project Review – Façade modifications to rear tenant space,
including creating new entry doors, murals, exterior lighting, and the construction of a
paved walkway along the side of the building in the easement area of Charlotte Forten
Park, continued from 6/23/21.
Attorney Scott Grover, Ken McTague of Concept Signs, Steve Livermore, Architect, Bill
Golden, Real Pirates, and Russell Tanzer, representing the property owner, were
present to discuss the project.
Attorney Grover reviews the façade elements that were approved at the SRA meeting
and stated that the SRA members pre-emptively approved the remaining elements upon
successful completion with DRB review and approval of the lighting fixtures and alleyway
façade.
Livermore reviewed the revised building elevation that place all gooseneck light fixtures,
three per bay, at the same height within the brick band rather than placing them higher
at the at entrance and one lantern at each pilaster also at the same height. The revised
alleyway elevations with a revised proposal of installing 3/4-inch MDO plywood boards
with battens painted bronze like Notch Brewery rather than the previously proposed
stucco. Of the three or four gooseneck and lantern light fixture options submitted, the
preferred color would be bronze. Chair Durand asked why so many light fixtures were
proposed along the park. Livermore replied that they will light the new public walkway
along the building and illuminate murals on the wall panels. Newhall-Smith stated that
the Design Guidelines recommend providing light at entries rather than to illuminate the
building but three lights per panel to highlight artwork seems excessive. Atty. Grover
noted that the Public Art Commission will weigh-in on the lighting as well. Golden stated
that at least six paintings relating to their exhibit are proposed although they could
reduce the number of fixtures from three to one. The closest light source in the park is
nearly 40-feet away from the building and closer to the waterfront is a low granite wall
and if it were not well lit it could become a liability issue for the City. Livermore added
that the city would like to see more activity in the park which require more illumination.
Chair Durand stated that there are too many light fixtures on the building, one above
each bay and one lantern at each pilaster would be sufficient. McTague suggested
keeping three lights over the two entrances. The Board agreed.
Miller noted her concerns will allowing murals on the façade of the building that relate to
the museum and could be considered advertising while also not knowing what the
murals would be. McTague noted that the pirate museum across the street had a mural
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wall. Kennedy noted that Seagrass has façade murals but there is a fine line when
murals become marketing. Newhall-Smith noted that the applicant will return for a
review of the proposed artwork.
Sullivan suggested the lantern height be raised so it can’t be reached from grade. The
Board agreed.
The Chair opened public comment.
Mary Whitney, 356 Essex Street. Appreciated the Board requesting a reduction the
number of light fixtures and one gooseneck between two sconces should provide
enough light.
The Chair closed public comment.
Sullivan: Motion to approve the proposal with the following recommendations (1) the
finish on the gooseneck lights shall be bronze, (2) the number of gooseneck lights shall
be reduced from three to one per panel except for over the entrances, where each
entrance may have three gooseneck lamps, (3) install the gooseneck lamps along an
even horizontal plane, (4) approve ‘Option 3’ for the wall sconces in a bronze finish, (5)
install the sconces slightly higher on the façade, approximately 12” higher, so that they
are out of arms reach, and (6) approve the MDO panels with batten seams in a bronze
finish as infill material along the alley façade.
Seconded by: Jaquith.
Roll Call: Durand, Jaquith, Kennedy, Miller, Perras, Sullivan in favor. Passes 6-0.
Newhall-Smith confirms that the SRA pre-approved the façade elements discussed
tonight. The Real Pirates team will not need to attend an SRA meeting for the final
approval of these elements.
5. 140 Washington Street: Small Project Review – Façade modifications including new
paint, exterior lighting, and signage.
Marnie Greenhut, owner of the business and Ken McTague, Concept Signs, are present
to review the project.
Ms. Greenhut proposed to repaint the façade, doors, and window frames on Barton
Square and Washington Street, install new exterior light fixtures at entrance, and install
new signage (wall signs, projecting signs, and window decals). The storefront paint
colors would match the existing building with white columns, light green trim, and a
parchment color sign band. The existing gooseneck light fixtures will receive a new coat
of dark green paint to match the rest of the building. The exit door on the north façade is
now proposed as ‘sunshine’ yellow rather than green. The double door entry is still
proposed as yellow, and the lantern style light fixture will be replaced with a fixture that
will no longer be hit by the entry door.
McTague stated that the sign band signage will be individual 1” thick PVC letters with a
black face and the sides in a variety of pastel-colors. A vinyl graphic will be applied to
the window. A double-sided round blade sign is proposed at the north-east corner of the
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building like the neighboring businesses. A red arrow was added below the blade sign
to call attention to the Barton Square entrance. Above the exit door is a flat ACM panel
with black lettering with pastel edging. The double-door store entrance will also have a
double-sided blade sign with a red arrow on a new bracket to direct customers to the
entrance.
Kennedy stated that the arrow detracted and overpowered the entrance signage and
suggested inverting the arrow to a white arrow with a red rule. Greenhut noted the
difficulty seeing the white arrow from either side of Washington Street and the current
confusion over the two sets doors, so her preference is to keep the arrow. Kennedy
added that the tone of the yellow is overpowering the green trim. Miller agreed.
Miller noted that the lettering in the two sign bands differ. McTague replied that the
Washington Street letters are individual PVC and the sign over the exit door is a flat
AMC panel with a printed graphic. The Board discussed the need for consistency of the
spacing of the wording on all the signs. Sullivan stated that the proposed character size
of the text on Washington Street is the largest and should align with the neighboring
signage. Kennedy suggested raising the lower lettering higher. The Board agreed.
Jaquith stated that the “Salem, MA” on the window vinyl seems like an afterthought.
Newhall-Smith noted that she informed the applicant that the window decal was too
large. McTague noted that the window decal will be reduced by 10-20%.
Perras requested clarification on the rear double-door entrance. Greenhut replied that
the store was designed so the main entrance is further down the street and the exit at
the front corner. Kennedy suggested adding the word “ENTER” in black font onto a
white arrow to highlight the main entrance more effectively.
Chair Durand stated his concern that the yellow half round window may detract from the
signage. Kennedy and Greenhut replied that the trim would be minimally visible.
The Chair opened public comment.
No one in the assembly wished to comment.
The Chair closed public comment.
Kennedy: Motion to approve the proposal with the following recommendations (1) adjust
the spacing of the text on all signs so that it is even and all signs match, (2) adjust the
color of the arrows from red to either black or white and include the word ‘Enter’ in either
black or white text on the arrow, (3) approve the façade painting upon submittal of color
samples for all façade elements. For recommendations 2 and 3, the applicant may
submit new renderings and the color samples to staff who will coordinate review with
Glenn Kennedy for administrative approval of these project elements.
Seconded by: Jaquith.
Roll Call: Durand, Jaquith, Kennedy, Miller, Perras, Sullivan in favor. Passes 6-0.
6. 38 Norman Street: Schematic Design Review – Construction of a new mixed-use
building with commercial uses on the ground floor and residential uses above.
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Ryan Whittig and Matthew Moore (developers), Philip Sima (Founder/Architect at
Balance Architects), and Attorney Scott Grover of Tinti & Navins.
Attorney Grover reviews the process that has led up to this meeting. This project has
gone through several design iterations before coming to the DRB. The current project
has been scaled back twice and currently includes the construction of a four-story
building with 20 residential units on the upper floors with commercial space, a tenant
lobby, and parking on the first floor. The project meets all ZBA ordinances but they city
staff asked them to consider a smaller building with less density to improve the parking
ratios.
Mr. Sima reviews the project basics:
• Four story building:
o Upper three floors will have 20 residential units (11, 1-bedroom units and 9,
2-bedroom units) with 2 private roof decks and 1 common roof deck
o First floor (at grade) includes a narrow commercial space fronting on Norman
Street at the Crombie Street corner and a tenant lobby fronting on Norman on
the corner near the roundabout.
• 25 onsite parking spaces (1.25 spaces per residential unit)
• Landscaped buffer areas at property lines, vegetation on roof, tenant outdoor space
at Crombie Street side property line.
Sima stated that the proposed design has eliminated the top mansard roof, maintained
the face brick façade, dark trim at the bay windows, and a dark first-floor base with the
potential for outdoor seating at the commercial space along Norman Street. Evergreen
screening will shield patio from the new 23 Summer Street development, and the trash
area and outdoor seating could be in the narrow portion of the parcel to the north.
Shadow studies of the four-story structure have minimal variation compared to the five-
story structure and shadow lines will be slightly reduced. The parking entrance is still
proposed off Crombie Street and above it, where the structure transitions to a three-floor
structure next to their direct abutter, the façade will transition to clapboard siding with
private roof decks on the top floor.
Jaquith praised the design teams progress along with the help of Historic Salem Inc. He
suggested 2 over 2 windows rather than 6 over 6 to better match the building style as
well as an alternative to the multi-pane look proposed at the first-floor. He was in favor
of the sidewalk usage, the noted that the reduction in the number of floors and transition
to a clapboard façade were a great improvement. Sullivan agreed and suggested the
clapboard transition at both sides be recessed 1-foot or more rather than abut the
masonry. Sima agreed. Sullivan asked a pattern for the masonry has been selected.
Sima replied that they haven’t determined all the details, but the masonry base will be at
least 30-inches high with painted trim above, fiber cement clapboards at the sides, and
an undetermined paneling at the openings next to the parking area. Sullivan suggested
that the retail area be distinguishable from the parking area on the façade. Chair Durand
and Jaquith agreed. Miller suggested incorporating a green wall.
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Perras suggested that the current iteration could appease the abutters and public easier
than the previous iterations, the detail could start to resemble the neighboring buildings
so the design looks less residential, a square bay rather than angled, a less refined
mullion pattern on the windows, eliminate the mullions at the first floor, and to apply a
different cornice termination where it meets the brick. Kennedy stated that the proposed
brick color appears pink compared to the orange and red brick in the area so they should
be careful when it comes to the actual brick selection.
Chair Durand noted that retail with granite base and glass above doesn’t work well for
multiple tenants unless it’s a restaurant due to the difficult of breaking up a space or to
add additional entrance doors to the façade. Whittig replied that they had in mind that
the commercial space would have only one tenant. He asked their thoughts on
accordion doors versus traditional windows. Chair Durand replied that the Department
of Public Health has issues with them when it comes to kitchens and tenants wanting
that configuration were required to enclose their open kitchen for sanitation purposes.
Kennedy added that there has been more consideration to open air concepts due to the
current pandemic. Wittig noted that the first-floor commercial space is just over 1,600
square-feet and they envisioned any cooking being done in the basement space,
although transporting items between floors could be a challenge.
Jaquith requested the proposed parking ratio. Wittig replied 1.25 unassigned spaces per
unit.
Miller raised concern with how the residential and commercial entrances will be express
as well as the address placement and suggested the use of plantings to distinguish the
entrances from one another. She requested a landscape plan listing specific plantings
and spacing when they return for their next review. The bay windows appear as a
remnant from the mansard roof iteration and should be further developed. Perras
suggested the brick bays to match the façade. Jaquith noted his preference for boxed
bays. Miller suggested the design team come up with an alternative to the widely used
boxed bays in new construction. Sullivan noted his preference for the angled bays for
the views for the interior views they would provide. Chair Durand agreed with Sullivan.
Jaquith suggested the bay window design be at the discretion of the architect.
Sullivan asked if mechanical systems would be located on the roof. Sima replied that
split systems are prevalent, quiet, and they can be placed on the roof. Private decks will
be placed on the roof but there will also be piping, and vents so smaller mechanical units
could be placed there too. Miller asked if a landscape architect will be brought onto the
project. Sima replied yes, MDLA is their landscape architect.
The Chair opened public comment.
Newhall-Smith acknowledges the letters that were submitted to the SRA during their
review process and states that she has not received letters for this DRB meeting.
Ana Gordan, 12 Crombie Street. The focus has been on the design of the building;
however, she has larger concerns that she also mentioned during the SRA’s public
comment. 1) the impact this will have on traffic and parking for current Crombie Street
residents, the traffic backup creates by customers exiting the strip mall parking lot across
the street. 2) Parking layout: spaces 13 & 25 at the entrance will be challenging. 3)
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Drivers entering would need to wait for the garage to open which could back-up the
vehicles behind them. 4) Customers of the proposed retail may be tempted to park in
the strip mall parking lot. 5) The direct abutter at 18 Crombie Street uses her side door,
near the proposed grill areas, and she presumed that the abutter wouldn’t be
comfortable with that configuration. 6) The blocking of natural light to the neighbors north
of this development. She created her own shadow studies and 4-6 of the winter months,
15, 16 & 18 Crombie Street and the strip mall businesses would be adversely affected.
7) The setbacks are appreciated, a mansard roof works better at 4 stories rather than 5,
and the headhouses may be unsightly for the resident’s uphill on Chestnut Street. 8) She
appreciated the developers proposed to develop the lot but it’s essential that it be the
right fit.
The Chair closed public comment.
Perras asked if the rear of the building was open air. Sima replied yes, the garage door
is only to close off the driveway entrance and there is a fence and vegetative buffer to
conceal the parking. Perras suggested eliminating the garage door. Sima suggested a
rapid open door but from an urban design perspective they do not want to leave the
driveway entrance open, so the parking spaces are concealed. Miller noted their snow
storage concerns due to uncovered parking. Sima replied that some snow can be
placed at the grill area but that will be determined with the help of their civil engineer.
Jaquith added that the snow could also be taken off site.
Miller asked where the trash storage would be located. Sima replied that the residential
area is to the west of the building and a potential second area to the north near the grills.
Newhall-Smith, the Board, and the design team discussed providing an approval of the
schematic design with the understanding that they will see the design again in the
Design Development phase.
Sullivan: Motion to recommend approval of the schematic design with consideration of
the comments and suggestions made by DRB members and with the knowledge that
this project will be before the DRB for additional design review at various stages of
design development and construction document development.
Seconded by: Jaquith.
Roll Call: Durand, Jaquith, Kennedy, Miller, Perras, Sullivan in favor. Passes 6-0.
7. 32-50 Federal Street and 252 Bridge Street: Schematic Design Review – Restoration
of historic courthouses and development of mixed-use structure.
Winn Development: Adam Giordano, Adam Stein, Christina McPike. Cube 3: Brian
O’Conner and Steve Prestejohn. VHB: Stephanie Kruel
Newhall-Smith reviews the steps that has brought us to this point in the project. She
describes the design evolution through the Design Working Group – an ad-hoc group of
volunteers from the Planning Board, the SRA, and the DRB.
Giordano began the presentation. Winn Development has applied for Schematic Design
Review of the courthouse and crescent lot project. Winn is proposing to restore the two
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courthouses in accordance with the draft PR and lease out the interior spaces with a mix
of commercial and residential tenants (tenancy is TBD). Greenery would be added to
the exterior as well as accessible public space. O’Connor stated that on the Crescent
Lot, Winn reduced the height and scale and are now proposing a six-story building (first
floor at Bridge Street grade) with commercial space on the first floor and five levels of
mixed-income residential units above. The building has moved to the edge of Bridge
Street creating a streetscape with the public realm to the north allowing for a smooth
transition for pedestrians from the lower to the higher elevation of Bridge Street with
entry points for residents into the building.
Prestejohn stated that public courtyards will be placed behind the courthouses and at the
high end of the crescent lot to extend the activation spaces, shield pedestrians from the
vehicles, and draw them to the waterfront. Moving the crescent lot building against
Bridge Street creates an urban edge. The building has no back side and will have a
layering effect to highlight the base, middle and top using contrasting materials with an
emphasis on the corners using glass. Changes in wall plane will be used to soften the
urban edge along Bridge Street. The north façade is the entryway to downtown and the
face of the structure steps back to create open terraces that manage the scale and
provide outdoor amenity spaces. The north façade stair, shared use path, and ramp can
be accessed from the lower Bridge Street MBTA entrance, and they all lead to the higher
Bridge Street elevation.
Giordano stated that this site is transient oriented site next to the MBTA garage with a
bus line in a walkable city with various bike paths. Their goal is to achieve at least .75
parking spaces per residential unit given the nature of the site. 38 parking spaces are
currently proposed at the lower level of the building although they are working to
increase that number. They hope to lease spaces during off-peak hours at the MBTA
garage, as well as the potential purchase of passes at the Museum Place garage and
Universal Steel lot. They are seeking 60 spaces in a pool of 1,725 between the 3
facilities.
Energy and Sustainability
McPike stated that at the courthouses they will prioritize sustainability and maximize
energy performance think about the outcomes of each design decision and work in
accordance with the historic preservation requirements to integrate high performance
design and energy efficiency, as they’ve done with their previous historic adaptive reuse
projects. At the crescent lot new construction, they will design to passive house
standards through a robust building envelope design that will downsize the mechanical
systems, reduce fossil fuel use, and overall long-term operation costs. Residents will
have the proximity of public transportation to help reduce the overall carbon footprint.
The building will also be designed to adapt to the changes in climate.
Climate Resiliency
Kruel noted that the current lot is in the flood plain, low lying, and on made land which
creates design challenges. Subject to the flooding portions of the Massachusetts
Building Code they are required to elevate building elements and systems with
floodproofing methods, materials, and construction. Due to sea level rise, flooding is
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likely to be more frequent so the first occupiable floor has been raised to the upper
Bridge Street elevation with parking at the river level below in a space designed to allow
for flooding, and the public parking will remain viable even during times of flooding.
There is no way to provide flood protection at other sites on the crescent lot but the
design won’t preclude the City from implementing those measures in the future.
Perras appreciated their focus on sustainability and resiliency, was impressed by the
siting of the building and the pedestrian experience, liked the massing although the
material articulation needs work given the nature of the neighboring masonry and stone
civic buildings, they should look closely at their material palette despite their residential
program.
Kennedy agreed with Perras and appreciated the site lines and pedestrian pathways.
Chair Durand asked how people with disabilities navigate the pedestrian path. O’Connor
replied that the ramp design is still in progress and not needing incorporate exterior
elevators with their limited site area. Stein noted that they were considering have the
bike ramp double as an accessible route. Sullivan suggested decreasing the massing
closest to the MBTA garage because from the North Street bridge the view to the city is
blocked off. Jaquith agreed with the roofline statement but as an entrance building the
downtown becomes a surprise and suggested the right side raised and a cornice added
to give the building more motion. It’s fitting with the transportation aspect of the city.
Miller stated that in the view from the North River bridge the references to the
neighboring buildings are overwhelming because they are trying to match their scale, it
should have its own identity and not try to tie into the MBTA garage to the east and to
the Ruane Courthouse on the right. The details of the landscaped areas and site should
be worked out, the public space feels like a residential front porch that doesn’t feel
welcoming and could feel more open, possibly because it’s covered. Pedestrians may
be unsure if it’s public space because it’s part of their building. The landscape architect
could provide elegant solutions to the accessibility issues, potentially with a switchback
ramp that integrates into the landscape with a cascading garden feel. She was skeptical
of separate ADA ramps when the purpose of the ADA law is not to separate people
based on their abilities.
The Chair opened public comment.
Mary Whitney, 356 Essex Street. Asked Winn to supply the previously asked and
answered public meeting questions. Hoped they are making more progress determining
the Chapter 91 requirements. Asked how emergency vehicles can access the site when
Bridge Street is closed for flooding. Noted that it’s unclear to her what land is being
conserved. Asked if they were aware of the assets in the historic buildings that should
be preserved. Noted that the term “timeless modernity” is subjective, but she hoped the
concept looks as good in the future as they presume it will. The historic courthouses are
blocked by the new construction and no left turns are allowed so they won’t be seen.
They deserve much better from the previously city owned parcel that is becoming the
gateway to the downtown but the developers claim they need this many until to restore
the courthouses but there are many examples worldwide that didn’t require a parcel of
land with insufficient parking, in a flood zone with current flooding concerns.
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Newhall-Smith acknowledges the comment letters submitted to the SRA as well as
comment letters submitted to the DRB in advance of this meeting:
• Lara Fury, 126 Federal Street, July 28, 2021
• Anonymous Comment, July 28, 2021
• Lisa Lyons, 1 Broad Street, July 28, 2021
• HSI, July 28, 2021
• Tim Jenkins, 18 Broad Street, July 28, 2021
Jane Stauffer, 1 Washington Street. Agreed with all of Whitney’s comments and added
that the B5 district is required to have 1.5 parking spaces per residential unit on site.
Currently there are 90 spaces used by commuters that even during the pandemic are
close to full occupancy, and another 178 parking spaces are required for the 119 new
units, totaling 268 vehicles required on site. She asked where the 178 vehicles will go on
site.
Pamela Zombeck, 119 Gedney Street. Agreed with the comments made, particularly
regarding aesthetics and a design seem numerous times in Salem. If the desire is to
connect to historic courthouses more inspiring concepts could be incorporated. There
was a lot of discussion regarding commitment to environmental concerns, but they are
building on a flood plain that floods. Concerned with feeling that residents of Salem
belong and not just residents of the building. The overflow of parking onto neighboring
resident parking only streets result in the Traffic Department being contacted that issue
parking ticket put still leave them with no place to park, particularly during snow
emergencies. .75 parking spaces per unit is not sufficient with residents have a
minimum of one vehicle per household, but you can’t assume that most residents will be
transient and as developers in Salem say that traffic continues to get worse. This project
deserves more study to determine a design that fits the community.
Anne Sterling, 29 Orchard Street. Agreed with the previous public comments and that
.75 is not sufficient for the crescent lot. Noted that no comments have been made
regarding where parking will come from for the two courthouses that are expected to
share parking on Federal Street with the Ruane building with its 11 court rooms and the
many residential buildings. The crescent lot sidewalk may create a canyon effect
choked with vehicles and unfriendly to pedestrians, can that sidewalk be made safer for
pedestrians.
The Chair closed public comment.
Stein stated that their website www.Salemgateway.com list the previously asked
question from community meetings and their answers, dates for community meetings,
etc. and he will work with Newhall-Smith to better advertise it on the city website.
Jaquith: Motion to continue to August 25, 2021.
Seconded by: Miller.
Roll Call: Durand, Jaquith, Kennedy, Miller, Perras, Sullivan in favor. Passes 6-0.
City of Salem Massachusetts
Public Meeting Minutes
Projects Outside of the Urban Renewal Area
1. 342 Highland Avenue: Entrance Corridor Project – Design review of proposed
convenience store and 12-pump gas station
Anthony Guba, civil engineer for A Prime is present to discuss the project.
Guba proposed to construct a 3,353 sq. ft. convenience store and 12-pump gas station
on the vacant property. The Planning Board referred the project to the DRB for design
review in accordance with the Entrance Corridor Overlay District Ordinance, section 8.2
of the Zoning Ordinance. Parts of the property are within 200-feet of the Forest River,
and they will have to meet with the Conservation Commission and Planning Board
following this review and a peer review of the traffic and storm water management.
Their motor fuel storage license will also require approval from the City Council and
permitting from the MassDOT for their driveway. An Environmental Notification Form
(ENF) will be required from MEPA and state approval for the Pyro-Chem fire
suppression system for the fuel dispensing island.
The lot is vacant that was previously two residences, there are residences on both
Highland and Barcelona Avenue, however; the neighboring parcels along Highland
Avenue are zoned business. An abutters driveway encroaching on to the property that
they claim in their right and they will legally allow the abutter to continue their use of the
driveway.
They’ve removed some proposed parking and pavement at the request of the Planning
Board to be replaced with landscaping, including a total of 30 proposed trees and over
135 additional plantings. Proposed is a convenience store, 12 fuel islands, a fuel
encloser away from the street, fencing to conceal them from the Barcelona Street
neighbors with plantings on both sides, landscaped frontages along Highland and
Barcelona Streets. Two driveways are proposed, a separate entrance and exit only onto
Highland Avenue, and a shared driveway onto Barcelona Street that will accommodate
tractor trailers needing to access Highland Avenue.
The lighting will have all sharp cut-off fixtures and four proposed light poles on the
property, one at each driveway opening, one at the trash area and two wall packs
fixtures at the building. LED lighting is proposed at the underside of the building fascia
and lighting under the canopy has been kept to a minimum, and task lighting at the
dispensers.
The façade will be white split faced block, blue at the entryway and a yellow canopy at
the perimeter of the building but limited to the sides facing Highland Avenue and the fuel
islands. A freestanding sign is proposed in the island between the Highland Avenue
entrance and exit. The signs meet the requirements for the Business Highway Zone, the
free-standing sign is approximately 85% of what the bylaw allows, and the overall
signage area is approximately 65% of what the bylaw allows.
Miller suggested even more separation of the lot from the neighborhood behind it by
sliding the pumps and parking lot closer to Highland Avenue since such a wide buffer
along the main street doesn’t benefit anyone. Some of that space would be more
City of Salem Massachusetts
Public Meeting Minutes
beneficial to the residential neighbors rather than the few pedestrians that walk along
Highland Avenue. She suggested a second alternating row of trees. Guba replied that
the larger shade trees are interspaced with the arborvitaes and plantings on either side
of a 6-foot-high fence. Elements can’t be shifted due to maneuvering and setback
requirements under 6.3 for fueling facilities, because of the zoning setbacks, and the
proximity to riverfront, they are squeezed onto the site. Jaquith suggested the applicant
offer additional plantings to the Barcelona Street abutter. Miller suggested four conifers
be offered to pronounce the entrance into the neighborhood, block light coming from the
site, and lessen the noise.
Chair Durand noted that the ECOD allows 2 curb cuts not three. Guba replied that
despite the divider island the separate entrance and exit is only considered one curb cut,
they are under MassDOT jurisdiction.
Chair Durand asked if the rooftop mechanicals on the convenience store and fuel islands
can be screened. Guba replied that they could be screened, like what was done on
Lafayette Street in Salem, which was requested by the Planning Board.
Chair Durand suggested relocating the “A Prime” to the building sign above the entrance
could be relocated to the auto grille and located the “Auto Grill” above the entry doors.
Guba replied that they’d prefer not to since it would deviate to provide cohesiveness
between locations. The Lafayette Street location was before their changed their site
design. Kennedy agreed with Chair Durand and suggested reducing the height of the
arch, separating the “Auto” and “Grill” to either side of the entry door and placing “A
Prime” in the middle band above the door. Guba replied that the small building gives the
impression at the design elements are overpowering but the arch is less than 6-feet-
high.
Kennedy stated that the price sign on the fuel island canopy is oversized. Guba replied
that Lafayette Street has slower speeds and Highlight Avenue has higher speeds so the
numeral size needs to correlate to the speed of traffic so a driver can read the sign and
decide whether to enter the driveway. The proposed numerals would be larger than
what exists on Lafayette Street. Chair Durand and Kennedy agreed that the sign is
oversized. Sullivan suggested matching the numerals to the freestanding sign or
eliminating the canopy price since also on each gas pump and is repetitive information.
Miller noted the entire building acts as a sign and they would capture all of the south
bound traffic on Highland Avenue. Guba replied that they compete based off their prices
and providing a quality product since they don’t have the prominence of other gas
stations or incentives to encourage repeat customers. They are competing with every
station a person will drive by on their way to their destination not just neighboring gas
stations. Their location is also hidden by vegetation on Highland Avenue. He agreed to
reduce the sign of the canopy fuel price sign.
Newhall-Smith requested the snow storage location. Guba replied that two paved areas
are proposed, at the parking spaces in the south-west corner along Barcelona Avenue
and the paved area at the corner of Barcelona and Highland Avenue. Contractors can
also properly remove and dispose of the snow if necessary. No landscape storage is
proposed as to not damage the landscaping and to control and treat the sediment and
stormwater runoff.
City of Salem Massachusetts
Public Meeting Minutes
The Chair opened public comment.
No one in the assembly wished to comment.
The Chair closed public comment.
Sullivan: Motion to recommend the following to the Planning Board: (1) incorporate the
design-focused ECOD regulations into the recommendation, (2) reduce the size of the
numerals on the canopy sign so that they are the same size as the numerals on the
freestanding sign, (3) encourage the applicant to reach out to the abutter on Barcelona
Avenue to offer the planting of an additional 4 trees on the abutter’s property to provide
additional screening.
Seconded by: Jaquith.
Roll Call: Durand, Jaquith, Kennedy, Miller, Perras, Sullivan in favor. Passes 6-0.
New/Old Business
1. Approval of Minutes:
a. April 28, 2021
b. May 26, 2021: Durand reviews one edit to the draft.
c. June 23, 2021
Miller: Motion to approve all three sets of minutes as presented, except for the correction
to the 5/26 draft as discussed.
Seconded by: Jaquith.
Roll Call: Durand, Jaquith, Kennedy, Miller, Perras, Sullivan in favor. Passes 6-0.
2. Staff Updates, if any
Miller states that she reached out to the company who designed the wayfinding signs
and received the entire sign package with design specifications. She will pass them
along to Newhall-Smith who will upload them to a shared drive so all members can view
them.
Adjournment
Miller: Motion to adjourn.
Seconded by: Jaquith.
All in favor, passes 6-0.
Meeting is adjourned at 11:00PM.
Know your rights under the Open Meeting Law M.G.L. c. 30A §18-25 and City
Ordinance Sections 2-028 through 2-203