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33 NEW DERBY STREET- (10 PERFECT NAILS) 33 New Derby Street (10 Perfect Nails) r Salem ® Redevelopment Authority Design Review Board Recommendation February 22, 2012 33 New Derby Street (10 Perfect Nails): Discussion and vote on proposed signage and awning DRB Recommendation At its meeting on February 22, 2012, the DRB recommended approval of the proposed signage for 10 Perfect Nails with the following conditions: - The wall sign letters shall be all caps and the font style as shown in the plan, not in the Photoshop rendering; - The number "10" should be heavier (as in the Photoshop rendering); - The 4" trim below the letters shall be reduced in width so that it is no more than double the thickness of the vertical staff of the letters; and - The kerning between the "N" and the "A" shall be tightened up. Proposal for March 14 SRA Meeting The revised submission, dated February 13, 2012, includes photos, plans, and cut sheets of the proposed signage and awning. The proposal is to add 4" white trim to the wall panel, four gooseneck lights, raised 10" black letters, and a 2" black trim below the letters. The proposal also includes a black, open-ended awning and window decal on the door. Staff Comment for March 14 SRA Meeting The applicant has revised the proposal to conform to the DRB conditions. Proposal for February 22 DRB Meeting The submission, dated February 13, 2012, includes photos, plans, and cut sheets of the proposed signage and awning. The proposal is to add 4" white trim to the wall panel, four gooseneck lights, raised 10" black letters, and a 4" black trim below the letters. The proposal also includes a black, open-ended awning and window decal on the door. Staff Comment for February 22 DRB Meeting The proposal complies with City and SRA guidelines. In October 2007, the SRA approved a signage and awning plan for the building. The DRB recommendation stated: • The sides of the awnings shall be open • At the corner storefronts, the awnings shall be installed on the New Derby Street and Dodge Street fagade as well as the Washington Street fagade % Salem Redevelopment Authority The awning color scheme shall be as follows: • New Derby Street awnings shall be blue • The 4 awnings at the left side of the 'Washington St. fagade shall be blue ■ The 3 awnings at the center of the Washington St. fagade shall be red • The 1 awning at the right of the Washington St. fagade shall be green ■ The awnings on the Dodge St. fagade shall be green • There shall be no text or signage on the awnings Lighting of the sign brackets will require fur-.her review The decision indicates the New Derby awnings should be blue; however, the applicant does not feel blue would work with her interior color scheme and is proposing black. In reviewing the record of the 2007 decision, it appears the original proposal was for the Washington Street fagade only. A condition was added to have the awnings on New Derby and Dodge streets too. While it makes sense that the awnings for the corner tenant be the same on both fagades, I believe an argument could be made that a different color would be acceptable for the applicant's space. The applicant's space is not the corner space and has a different storefront from the rest of the building. There is a large gap between it and what would be the first awning of the corner tenant. I recommend approval. 10 Perfect Nails Facade Project 33 New Derby Street Salem, MA February 13, 2012 - Revised DRAWING LIST Existing Building Photo T-1 Title Sheet Opt-6 Proposed Front Elevation - - Opt-6 Proposed Section Opt-6 Proposed Rendering - fA !c Z In; roll . •• - - --- . w CO CD ARCHITECT Tenant CITY OF SALEM t. Gienapp Design Partial Funding M Associates, LLC 10 Perfect Nails Provided by a Grant v O Li Too 20 Conant Sheet from the U.S.Depanmenl of Housing and Danvers.MA 01923 33 New Derby Street Urban Developments Community Tel: 978-750-9082 Salem.MA 01970 Development Block Gram Program a Fax: 978-750.9083 Tel:978-740 0233 adminislemd by the City of Salem ■ Egienappw @glenappdesign. m Existing window - - - - - -- NewFVC, raised flat trim, -_ gooseneck lights typical on 4 sides of panel. v L painted white --New raised letter by Gemini n l 1, T existing white background. 4 Font - Gaslon Adbofd T - Size = 10" w/ prismatic f ce Dolor = Black IO PERFECT NAILS Existing back panel ew 4" FV trim below raise letters, painted black. -New open ended Awning color Black 18'-102"± New 2 1/2" 978-740-0233 vinyl letters e 3M film Existing window F' Proposed Front Elevation Salem, MA 10 Perfect NailsFaEuerytl.]Ot2 Gienapp Design Associates, LLC Architects & Planners New PVC trim, Existing back panel painted 4) Exterior gooseneck lights by TM5 Lighting, Model #H-136 with a GBR G1, painted black matte. New raised letter b Gemini on existing white background. New PVC trim, painted Recessed entrance beyond 4 m 7 - ry New open ended Awnin color Black c Provide PVC blocking i front of window mullion (between storefront and Awning frame), painted. 10 Perfect Nails New Derby 5t Existing storefront Existing sidewalk Proposed Section Salem, MA 10 Perfect Nails F.b..,11.=01: ! Gienapp Design s e. Associates, LLC t ` Architects & Planners �. 1O PERFECT NAIL y. i i I J IMMORLAW �II � Proposed Front Elevation Salem, MA 10 Perfect Nails Febmery132012 Gienapp Design R°° ° Associates, LLC ""°"4]P Architects & Planners s`mbrella AWNING COORDINATES 0 60" Black 6008-0000 DISCLAIMER Monitor/printer colors may vary.Please refer to an actual fabric swatch before making your final decision. Sunbrella®is a registered trademark of Glen Raven,Inc. TMS 1 - 1 RLM DOME A-105 H-100 CUSTOM ANODIZED - WITH AGBE7 COMP GOOSENECK H-136 WITH A V-180 WITH A GBRA1 GOOSENECK GBRC1 GOOSENECK n, RD-109 WITH A GBR C 1 GOOSENECK HA-140 WITH ~ GBR A 1 GOOSENECK S-169 H WITH A GBR H 1 GOOSENECK L_ FA-295 COMPLETE ASSEMBLY J� S 169 H WITH A GBRG1 GOOSENECK RLM DOME AF-109 WITH A GBR AI GOOSENECK C B•115 WITH A CUSTOM POLES WITH A GBR D 1 GOOSENECK 8-115 SHALLOW BOWL OR A V•180 S-169 WITH 12"PIPE BRKT. ASSEMBLY Nk J H136WITHA GBRCI GOOSENECK fo 5165 WITH 12"PIPs BRKT. ASSEMBLY PRODUCTS ARE AVAILABLE IN STANDARD & CUSTOM PAINTED COLOURS, COPPER, BRASS, ALUMINUM & GALVANIZED P. 3 10 Perfect Nails Facade Project 33 New Derby Street Salem, MA February 13, 2012 DRAWING LIST Existing Building Photo T-1 Title Sheet 'rF ' Opt-6 Proposed Front Elevation Opt-6 Proposed Section -� Opt-6 Proposed Rendering _ y !c �CO CD CO ARCHITECT Tenant CITY OF SALEM as Gienapp Design Partial Funding 10 Perfect Nails Q a Grant d b id P Associates, LLC Provided av �- L r 20 Conant Street from the U.S.Department of Housing and Danvers,MA 01923 33 New Derby Street Urban Development's Community - Tel: 97&750-9062 Salem,MA 01970 Development Block Grant program Fax: 978-750-9063 Tel:978-740 0233 administered by the City of Salem T. • v. - d9ienapp@gienappdesign.com i Existing window (4) Ne New PVD, raised flat t im, g oseneck lights —painted whitpical on 4 e ides of panel. —New raised letter by Gemini 4" existing white background. Font = Gaslon Adbold 10 PERFECT NAILS Size = Bl w/ prismatic f Dolor = Black Existingback ew 4" FVG trim below rail panel letters, painted black. --New open ended Awning color Black 1 S'-10y2"t71 New 2 1/2" 978-740-0233 Vinyl letters 4 3M film F�cistin window Proposed Front Elevation Salem, MA 10 Perfect Nails F.b .ry 10.3010 Gienapp Design r,ulec e z Associates, LLC -11 Architects & Planners New PVG Existing back panel trim, painted 4) Exterior gooseneck lights by TMS Lighting, Model #H-136 with a GBR G1, painted black matte. New raised letter b Gemini on existing white background. New PVC trim, painted Recessed entrance beyond 7 fV S fV � New open ended Awning color Black -0e Provide PVC blocking in front of window mullion (between storefront and Awning frame), painted. 10 Perfect Nails New Derby 5t Existing storefront Existing sidewalk Proposed Section Salem, MA 1Perfect Nails FeEIVe1y1J,IU11 Gierl Design 0 FrojJ9520 Associates, LLC Architects & Planners 10 Perfect �Ta11s - T - 1 Proposed Front Elevation Salem, MA 10 Perfect Nails Febrv.,l3.za1] Gienapp Design Associates, LLC Pmje<U]95,28 ' Architects & Planners Salem Redevelopment Authority Design Review Board Proposal February 22, 2012 33 New Derby Street (10 Perfect Nails): Discussion of proposed signage and awning Proposal for February 22 DRB Meeting The submission, dated February 13, 2012, includes photos, plans, and cut sheets of the proposed signage and awning. The proposal is to add 4" white trim to the wall panel, four gooseneck lights, raised 10" black letters, and a 4" black trim below the letters. The proposal also includes a black, open-ended awning and window decal on the door. Staff Comment for February 22 DRB Meeting The proposal complies with City and SRA guidelines. In October 2007, the SRA approved a signage and awning plan for the building. The DRB recommendation stated: • The sides of the awnings shall be open • At the corner storefronts, the awnings shall be installed on the New Derby Street and Dodge Street fagade as well as the Washington Street fagade • The awning color scheme shall be as follows: ■ New Derby Street awnings shall be blue ■ The 4 awnings at the left side of the Washington St. fagade shall be blue • The 3 awnings at the center of the Washington St. fagade shall be red ■ The 1 awning at the right of the Washington St, fagade shall be green • The awnings on the Dodge St. fagade shall be green • There shall be no text or signage on the awnings • Lighting of the sign brackets will require further review The decision indicates the New Derby awnings should be blue; however, the applicant does not feel blue would work with her interior color scheme and is proposing black. In reviewing the record of the 2007 decision, it appears the original proposal was for the Washington Street fagade only. A condition was added to have the awnings on New Derby and Dodge streets too. While it makes sense that the awnings for the corner tenant be the same on both fagades, I believe an argument could be made that a different color would be acceptable for the applicant's space. The applicant's space is not the corner space and has a different storefront from the rest of the building. There is a large gap between it and what would be the first awning of the corner tenant. I recommend approval. anbrella AWNING COORDINATES 0 60" Black 6008-0000 DISCLAIMER Monitor/printer colors may vary.Please refer to an actual fabric swatch before making your final decision. Sunbrella®is a registered trademark of Glen Raven,Inc. TMS \ LIGHTING - I RLM DOME A-105 H-f00 CUSTOM ANODIZED WITH A GBR E t COMP GOOSENECK I H-136 WITH A V-180 WITH A GBR AI GOOSENECK GBRC1 GOOSENECK I I I ;r RD-109 WITHA GBR C I GOOSENECK HA-140 WITH ` GBR A 1 GOOSENECK S 169 H WITH A GBR H 1 GOOSENECK FA-295 COM PLETE ASSEMBLY S-169HWITHA GBR GI GOOSENECK RLM DOME AF-109 WITH A GBRAI GOOSENECK &IIS WITH A CUSTOM POLES WITH A GBR D 1 GOOSENECK 8-115 SHALLOW BOWL OR A V-180 S-169 WITH 12"PIPE BRKT. ASSEMBLY J H136 WITH - GBRC1 GOOSENECK 5165 WITH 12"PIPE BRKT. ASSEMBLY PRODUCTS ARE AVAILABLE IN STANDARD & CUSTOM PAINTED COLOURS, COPPER, BRASS, ALUMINUM & GALVANIZED P. 3 10 Perfect Nails Facade Project 33 New Derby Street Salem, MA February 13, 2012 DRAWING LIST Existing Building Photo T-1 Title Sheet _ --_ Opt-6 Proposed Front Elevation _ - Opt-6 Proposed Section ! Opt-6 Proposed Rendering y cc t V CO CO +. p l r? i _ d ARCHITECT Tenant CITY OF SALEM as Gienapp Design Partial Funding O t 10 Perfect Nails v Associates, LLC Provided by a Grant I ', 20 Conenl SUeet from the U.S.Department of Housing and LL. f Danvers.MA 01923 33 New Derby Street Urban Developments Community Tel: 97b750-9062 Salem,MA 01970 Development Block Grant Program -- Fax: 978-7569063 Tel:978-740 0233 administered by the City of Salem �. s - dgieneppQ9ienappdesign.com ■wwww� .wwwww� ■�wwwwwww wwwww� �wwwww� wwwwwwwww ■wwww� .wwwww� ■wwwwwwww wwwww� �wwwww� —wwwwwwww ■wwww� �wwwww� ■wwwwwwww wwwww� �wwwww� sww�wwwww ■wwww� .wwwww� ■�wwwwwww —wwww� �wwwww� wwwwwwwww ■wwww� .wwwww� ■wwwwwwww —wwww. �wwwww� —wwwwwwww ■wwwwww���wwwwwwwwwwwwww�swwwwwwwwww�wwwwwwwwwww�www�wwww ww w��wwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwww�wwwwwwww ■w �wwwwwwww�wwwwwwww�wwwwwwwwwwwwwwwwwwwwwww�wwwwwwww ■w •• wwwwwwwwwwwwwwwwwww�wwwwwwwww ww wwwwwwwwwwwwwwwwwww�wwwwwwwwwwww�w wwwwwwww wwwwwwwwwwwwwwwwwwwwwwwwwwww�--_— - - _ -• _ �wwwwwwww _ �wwwwwwwwwwwwwwwwwww wwwwww�� www wwwwww�w wwwwwwwwwwwwwwwwwww wwwwwwiww'�www - .' .. - �wwwwwwww ... - - ��wwwwwwwwwwwwwwwww� �www��wwwwwww wwwwwwww ��wwwwwwwwwwwwwwww� !��wwwi�ww�wwww w ._ Mwwwwww�� w�wwwwwwwwwwww�wwwww wiwwwwwwwwwwwwwwww 4" existing whit b Font ■wwwwwwww www�wwwww ■wwwwwww� —wwww�www _ ■_ww_w_ww_w_w_w_ �wwwwwww _ loAdbold wlwwwwwwww �wwwwwwww � , = �. : wwwwwwww color ■wwwwwwww wwww�www w�wwwwwww ack PERFECT NAILS ,ewwwww�ww _ -Existing L)ack :rwwwwwwww ■wwwwww�w www�wwwww ■wwwwwww� wwwwwwwww ■wwwwwwww �wwwwwww —wwwwwwww I letters, painted black. ■w�wwwwww open . '. Awning —wwwwwwww ■w�wwwwww color Blackmill 11 ��wwwwww Vinyl letters 4 3M film —wwwwwwww ■wwwwwwww ��wwwwww —wwwwwwww II'II■II� ■ —wwwwwwww ■w�wwwwww ` 1 1 wlwwwwwww� ■wwwwwwww w�wwwwwww ■wwwww�ww —ww�wwwww • ■wwwwwwww wwww��www •. IIr1 ► r1 . . ■wwwwwwww � ,C � ,d —wwwwwwww ,, ■wwwwwwww ;fir • �.ro!!,:.a �,_ _ ,II. .. �.-.._:ate, �;►,-.. ��T —wwwwwwww ��, ori =.i�'! l� ,.y`�- • .,�;--4 ■wwwwwww� wwwwwwwww ■wwwwwwww w�wwwwwww ■wwwwwwww —w�wwwwww ■wwwwww�w —wwwwwwww ■wwwwwwww —wwwwwwww 1 ' - New FVC trim, Existing back panel painted 4) Exterior gooseneck lights by TM5 Lighting, Model #H-136 with a GBR C1, painted black matte. New raised letter b Gemini on existing white background. New PVG trim, painted Recessed entrance beyond (V � (V � New open ended Awning color Black 1 2'-0" Provide PVC blocking i front of window mullion (between storefront and Awning frame), painted. 10 Perfect Nails New Derby St Existing storefront Existing sidewalk Proposed Section Salem, MA 10 Perfect Nails Febe gU.2011 Gienapp Design Pf°eci/395'28 Architects Associates, s 10 Peer&ct Nails _ _ s x _ Proposed Front Elevation Salem, MA 1 10 Perfect Nails F*bn,&q,J,2�,] Gienapp Design 0OJ9538 Assoc ates, LLC Architects & Planners window _ _ __ _ _ _ _. _ _. _ New PVL _ _ _ _ _ _ _ _ _ - - _ _ _._ -__ _. . _ _ _ - _ - _ _ ,raised flat trim, . (4)Ne _ -- - _-. _ _. _ - _ _ _ - _ _ - - _ - -. - typical on 4 Sides of panel.- oseneck lights - _ _ _- __.-_ - -. . - - - � - - -.:- - - W -. - -. - - _. - -. - -.painted white -New raised letter by Gemini 20 - existing white background 4 Font = Ga51on Pdbold Size = 10"w/prismatic f me- Color= Black Note;for number"10 use a let er- 10 PERFECT NAILS *O"InsteedOFnumber sero. _ Fxi5ting back - - New PVC bw elorail panel letters. ,painteded black. --New open ended Awning - color Black 15-10%.tNew 2 1/2" y&7- 0u3 - - -- - - - -- vinyl letters a SM film Existm - - - -- -. - - wlndow ;L Proposed Front Elevation Salem, MA 10 Perfect Nails - - - - - 10 PERFECT NAILS - aA s Proposed Front Elevation Salem, MA 10 Perfect Nails ._.N New PVC trim. Existing back panel painted 4)Exterior gooseneck I bj Ti-1S Lighting, Model OH-136 with a CBR WG7,painted black matte. New raised letter Gemml on existing white background. ew PVG trim,painted Recessed entrap beyond Ch iv New open ended Avenin color Black c Provide PVG blocking I f front of window mullion m (between storefront and Awning frame),painted. 10 Perfect Nails New Derby St — Exlsting storefront fisting sidewalk Proposed Section Salem, MA 10 Perfect Nails 10 Perfect Nails Facade Project 33 New Derby Street Salem,MA February 13, 2012 - Revised DRAWING LIST Existing Building Photo T-1 Title Sheet r Opt-6 Proposed Front Elevation Opt-6 Proposed Section Opt-6 Proposed Rendering - CO) Z — k¢ cc COv w CL ARCHITECT Tenant CITY OF SALEM a, Gienapp Design Partial Funding cc 10 Perfect Nai Is Q Associates,LLC Provided by a Grant �,-.P�MP��NYMaYNYM YYr.�Y W01YO 3rNw Ovy SaY Yy .. .:: TY.Nb>�P14! BYmm.,M O18r4 On�M�BbX4mIP,WN: .. _._ sQ amrcowu TY:ary T+ Twill jb