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260 ESSEX STREET - ZBA 260 Essex St. B-5 Steven A. Corbin �-- "'" [� —=� .`�T �� Y � ' 1�7 �� .�:_s .� �� — �; 1 — ,� _ — 3 0 1 PO L ARD I U- -2-k7-0 0 8 Chi of -'Salem, boarb of (�kv peal 1-1� C� ...�:z DECISION ON THE PETITION OF STEVEN A. CORBIN FOR VARIANCE AT 260 ESSEX STREET (B-5) A hearing on this petition was held August 11, 1993 with the following Board Members present: Stephen C. Touchette, V. Chairman; George Ahmed, Edward Luzinski, Stephen O'Grady and Associate Member Arthur Labrecque. Notice of the hearing was sent to abutters and others and notices of the hearing were properly published in the Salem Evening News in accordance with Massachusetts General Laws Chapter 40A. Petitioner is requesting a Variance from the City of Salem Sign Ordinance to allow two (2) existing neon signs to remain in the windows of his dental business. The Variance which has been requested may be granted upon a finding by this Board that: 1. Special conditions and circumstances exist which especially affect the land, building or structure involved and which are not generally affecting other lands, buildings and structures involved. 2. Literal enforcement of the provisions of the Zoning Ordinance would involve substantial hardship, financial or otherwise, to the petitioner. 3. Desirable relief may be granted without substantial detriment to the public good and without nullifying or substantially derogating from the intent of the district or the purpose of the Ordinance. The Board of Appeal, after careful consideration of the evidence presented at the hearing, and after viewing the plans, makes the following findings of fact: 1. The Salem Redevelopment Authority was not in favor and urged the Board of Appeal to deny this request. 2. There was one (1) Citi2en, David Pelletier, who voiced his opposition, his concern being that neon signs could become commonplace in the downtown. 3. The Board reviewed pictures of other businesses in the area that had neon signs. DECISION ON THE PETITION 07 STEVEN A. CORBIN FOR VARIANCE S A T 260 ESSEX STREET, SALEM page two 4. The signs have already been purchased and were of great expense, removing them would be a major loss to Dr. Corbin. 5. Dr. Corbin depends on these signs for purpose of identification of his dental office. On the basis of the above findings of fact, and on the evidence presented at the hearing, the Board of Appeal concludes as follows: 1. Special conditions exist which especially affect the subject property but not the district in general. Literal enforcement of the provisions of the Zoning Ordinance would involve substantial hardship to the petitioner. 3. Desirable relief can be granted without substantial detriment to the public good and without nullifying or substantially derogating from the intent of the district or the purpose of the Ordinance. Therefore, the Zoning Board of Appeal voted unanimously, 5-0, to grant the variance requested, subject to the following conditions: 1. Petitioner shall comply with all city and state statutes, ordinances, codes and regulations. 2. Signs are to remain in accordance with the plans and dimensions submitted. 3. Petitioner shall obtain a building permit for the signs . 4. Petitioner shall obtain approval of the Salem Redevelopment Authority and the Design Review Board. VARIANCE GRANTED August 11, 1993 Stephen 0"Grady . , Member Board of Appeal Q) DECISION ON THE PETITION OF STEVEN A. CORBIN FOR VARIANCES AT 260 ESSEX STREET, SALEM page three A COPY OF THIS DECISION HAS BEEN FILED WITH THE PLANNING BOARD AND THE CITY CLERK Appeal from this decision, if any, shall be made pursuant to Section 17 of the Massachusetts General Laws Chapter 40A, and shall be filed within 20 days after the date of filing of this decision in the office of the City Clerk. Pursuant to Massachusetts General Laws Chapter 40A, Section 11, the Variance or Special Permit granted herein shall not take effect until a copy of the decision bearing the certification of the City Clerk that 20 days have elapsed and no appeal has been filed, or that, if such appeal has been filed, that it has been dismissed or denied is recorded in the South Essex Registry of Deeds and indexed under the name of the owner of record or is recorded and noted on the owner's Certificate of Title. Board of Appeal 3n. G1 of 'Boarb of Av peal C) DECISION ON THE PETITION OF STEVEN A. CORBIN FOR VARIANCE AT 260 ESSEX STREET (B-5) A hearing on this petition was held August 11, 1993 with the following Board Members present: Stephen C. Touchette, V. Chairman; George Ahmed, Edward Luzinski, Stephen O'Grady and Associate Member Arthur Labrecque. Notice of the hearing was sent to abutters and others and notices of the hearing were properly published in the Salem Evening News in accordance with Massachusetts General Laws Chapter 40A. Petitioner is requesting a Variance from the City of Salem Sign Ordinance to allow two (2) existing neon signs to remain in the windows of his dental business. The Variance which has been requested may be granted upon a finding by this Board that: 1. Special conditions and circumstances exist which especiall y affect the land, building or structure involved and which are not generally affecting other lands, buildings and structures involved. 2. Literal enforcement of the provisions of the Zoning Ordinance would involve substantial hardship, financial or otherwise, to the petitioner. 3. Desirable relief may be granted without substantial detriment to the public good and without nullifying or substantially derogating from the intent of the district or the purpose of the Ordinance. The Board of Appeal, after careful consideration of the evidence presented at the hearing, and after viewing the plans, makes the following findings of fact: 1. The Salem Redevelopment Authority was not in favor and urged the Board of Appeal to deny this request. 2. There was one (1) citizen, David Pelletier, who voiced his opposition, his concern being that neon signs could become commonplace in the downtown. 3. The Board reviewed pictures of other businesses in the area that had neon signs. DECIS ICIT ON THE PETITION OF STEVEN A. CORBIN FOR VARIANCES AT N 260 ESSEX STREET, SALEM page two 4. The signs have already been purchased and -were of great expense, removing them would be a major loss to Dr. Corbin. 5. Dr. Corbin depends on these signs for purpose of identification of his dental office. On the basis of the above findings of fact, and on the evidence presented at the hearing, the Board of Appeal concludes as follows: I. Special conditions exist which especially affect the subject property but not the district in general. Literal enforcement of the provisions of the Zoning Ordinance would involve substantial hardship to the petitioner. 3. Desirable relief can be granted without substantial detriment to the public good and without nullifying or substantially derogating from the intent of the district or the purpose of the Ordinance. Therefore, the Zoning Board of Appeal voted unanimously, 5-0, to grant the variance requested, subject to the following conditions: Petitioner shall comply with all city and state statutes, ordinances, codes and regulations. 2. Signs are to remain in accordance with the plans and dimensions submitted. 3. Petitioner shall obtain a building permit for the signs. 4. Petitioner shall obtain approval of the Salem Redevelopment Authority and the Design Review Board. VARIANCE GRANTED August 11, 1993 Stephen O'Grady, Member Board of Appeal DECISION ON THE PETITION OF STEVEN A. CORBIN FOR VARIANCES AT 260 ESSEX STREET, SALEM page three COPY OF THIS DECISION HAS BEEN FILED WITH THE PLANNING BOARD AND THE CITY CLERK Appeal from this decision, if any, shall be made pursuant to Section 17 of the Massachusetts General Laws Chapter 40A, and shall be filed within 20 days after the date of filing of this decision in the office of the City Clerk. Pursuant to Massachusetts General Laws Chapter 40A, Section 11, the Variance or Special Permit granted herein shall not take effect until a copy of the decision bearing the certification of the City Clerk that 20 days have elapsed and no appeal has been filed, or that, if such appeal has been filed, that it has been dismissed or denied is recorded in the South Essex Registry of Deeds and indexed under the name of the owner of record or is recorded and noted on the owner's Certificate of Title. Board of Appeal r, C3 to (fitu of -Sourb of Av peal C� DECISION ON THE PETITION OF STEVEN A. CORBIN FOR VARIANCE AT 260 ESSEX STREET (B-5) A hearing on this petition was held August 11, 1993 with the following Board Members present: Stephen C. Touchette, V. Chairman; George Ahmed, Edward Luzinski, Stephen O'Grady and Associate Member Arthur Labrecque. Notice of the hearing was sent to abutters and others and notices of the hearing were properly published in the Salem Evening News in accordance with Massachusetts General Laws Chapter 40A. Petitioner is requesting a Variance from the City of Salem Sign Ordinance to allow two (2) existing neon signs to remain in the windows of his dental business. The Variance which has been requested may be granted upon a finding by this Board that: 1. Special conditions and circumstances exist which especially affect the land, building or structure involved and which are not generally affecting other lands, buildings and structures involved. 2. Literal enforcement of the provisions of the Zoning Ordinance would involve substantial hardship, financial or otherwise, to the petitioner. 3. Desirable relief may be granted without substantial detriment to the public good and without nullifying or substantially derogating from the intent of the district or the purpose of the Ordinance. The Board of Appeal, after careful consideration of the evidence presented at the hearing, and after viewing the plans, makes the following findings of fact: 1. The Salem Redevelopment Authority was not in favor and urged the Board of Appeal to deny this request. 2. There was one (1) citizen, David Pelletier, who voiced his opposition, his concern being that neon signs could become commonplace in the downtown. 3. The Board reviewed pictures of other businesses in the area that had neon signs. DECISION ON THE PETITION OF STEVEN A. CORBIN FOR VARIANCES AT 260 ESSEX STREET, SALEM page two 4 . 1he signs have already been purchased and were of great expense, removing them would be a major loss to Dr. Corbin. 5. Dr. Corbin depends on these signs for purpose of identification of his dental office. On the basis of the above findings of fact, and on the evidence presented at the hearing, the Board of Appeal concludes as follows: 1. Special conditions exist which especially affect the subject property but not the district in general. Literal enforcement of the provisions of the Zoning Ordinance would involve substantial hardship to the petitioner. 3. Desirable relief can be granted without substantial detriment to the public good and without nullifying or substantially derogating from the intent of the district or the purpose of the Ordinance. Therefore, the Zoning Board of Appeal voted unanimously, 5-0, to grant the variance requested, subject to the following conditions: 1. Petitioner shall comply with all city and state statutes, ordinances, codes and regulations. 2. Signs are to remain in accordance with the plans and dimensions submitted. 3. Petitioner shall obtain a building permit for the signs. 4. Petitioner shall obtain approval of the Salem Redevelopment Authority and the Design Review Board. VARIANCE GRANTED August 11, 1993 Stephen O'Grady Member Board of Appeal DECISION ON THE PETITION OF STEVEN A. CORBIN FOR VARIANCES AT 260 ESSEX STREET, SALEM page three A COPY OF THIS DECISION HAS BEEN FILED WITH THE PLANNING BOARD AND THE CITY CLERK Appeal from this decision, if any, shall be made pursuant to Section 17 of the Massachusetts General Laws Chapter 40A, and shall be filed within 20 days after the date of filing of this decision in the office of the City Clerk. Pursuant to Massachusetts General Laws Chapter 40A, Section 11, the Variance or Special Permit granted herein shall not take effect until a copy of the decision bearing the certification of the City Clerk that 20 days have elapsed and no appeal has been filed, or that, if such appeal has been filed, that it has been dismissed or denied is recorded in the South Essex Registry of Deeds and indexed under the name of the owner of record or is recorded and noted on the owner's Certificate of Title. Board of Appeal C� C3 'fecoel(A C0,4e"Y' �'w.p' State of the Art Family Dental Care //q -t4 a-� VP +/z-� t4 eb Two Hundred Sixty Essex Street - Salem, Massachusetts 01970 Telephone (508) 745-4499 yee4poil,74, State of the Art Family Dental Care September 30, 1993 Dear Mr. Luster, I have received Mr. Tremblay Is letter dated September 28, 1993 . Please ask the Salem Redevelopment Authority to review their earlier decision in lght of the recent Board of Appeals' decision. Please note that the Design Review Board already gave their verbal approval at their meeting on May 19, 1993 . Sincerely, Steven A. Corben, D.M.D. , F.A.G.D. cc: Leo Tremblay, ZED Board of Appeals Councillor Furfaro Two Hundred Sixty Essex Street - Salem, Massachusetts 01970 - Telephone (508) 745-4499 yeawwx ea,�Xew 0 Itl 0, �w State of the Art Family Dental Care August 11, 1993 to: Salem Board Of Appeals Re: Dr. Corben To Whom It May Concern, I am requesting relief from the Salem Redevelopment Authority's denial of the signs located inside 260 Essex Street. I have listed what has happened in chronological order in order to help the Board understand what has occurred to date. I was officially notified in April 1993 that the signs which had already been put in place inside my office, were improper because permission by the City had not been obtained. I did not know that I needed any permission since the signs are inside; however, I immediately started the application process as directed. The Review Design Board of the Salem Redevelopment Authority reviewed the signs and gave verbal approval on May 19, 1993 joking that 11 We can't let Dr. Corben off that easily. " I was subsequently notified by Mr. Luster that the Salem Redeveopment Authority denied the application because we are not a "restaurant or hotel as stated in current policy" . Mr.) Luster said that this current policy was over 20 years old and was designed to reflect the fact that restaurants, bars and hotels are open nights. Our office is open seven days a week and also open several nights until 8PM and hopefully in the near future until 9PM. In addition, there are many business, in the downtown area which are not restaurants, bars or hotels and have had neon signs installed since this policy has been in affect. Several pictures and addresses are enclosed and represent just some the most obvious one's. I would like to point out that our signs are very inconspicuous and do not advertise different brands of beer or clothing etc. They simply state the name of our practice. Two Hundred Sixty Essex Street Salem, Massachusetts 01970 - Telephone (508) 745-4499 State of the Art Family Dental Care Please realize that the downtown empties out shortly after 5PM and literally darkens out especially during the winter months. The conservative signs allow us to be located at night and are particularly helpful since the reversal of the traffic flow on Essex Street. I would respectfully request the Board Of Appeals to consider all the facts that I have stated and to please grant my requested appeal. This is really .very important for the future of my practice. Thank you for your time and consideration. Sincerely, Steven A. Corben, D.M.D. Two Hundred Sixty Essex Street Salem, Massachusetts 01970 Telephone (508) 745-4499 Salem BOARD OF DIRECMRS loan Boudreau INIPM11 Redevelopment Barbara Cleary William Guenther Authority Paul LHeureux William E. Luster Executive Director July 27, 1993 Mr. Frank Grealish, Chairman Board Of Appeals One Salem Green Salem, MA 01970 Subject: Sign Variance - Dr. Corben, 260 Essex Street Dear Chairman Grealish: I am writing on behalf of the Salem Redevelopment Authority in regard to a petition by Dr. Steven Corben, 260 Essex Street, for a variance from the City of Salem Sign Ordinance. As you may know, Dr. Corben's office is located in the Salem Redevelopment Authority (SRA) Urban Renewal District. This distinction requires that the SRA Board of Directors approve any exterior facade renovations, including the installation of new signs. Dr. Corben's signs were installed without any permits from the City or approvals from the SRA. After being informed of this violation by the Building Inspector, Dr. Corben completed the proper applications for approval. The SRA voted to deny Dr. Corben's request for two neon signs, due to the fact that current SRA policies dictate that neon is only permitted for "entertainment, recreation, eating, drinking, hotels and lodging establishments." (see attached SRA Sign Manual) For the reasons stated above, I am writing to express the Salem Redevelopment Authority's opposition to the petition of Dr. Steven Corben for a variance from the City of Salem Sign Ordinance which would permit him to install two neon signs at his place of business. At the present time, the signs are illegal and should be removed immediately, as previously requested by the SRA and the Building Inspector. Thank you for your consideration in this matter. Sincerely, - Joan Boudreau Chairperson cc: Building Inspector d2-1co"W1661tSalern Green 9 Salem, Massachusetts 01970 e (508) 745-9595, Ext. 311 * Fax (508) 744-5918 � , � �� >.O �� c� � � (��Q EXHIBIT D Manual for Private Signs A Technical Assistance Guide Prepared for the Salem Redevelopment Authority by limbaldwin Graphics 2 Park Square Boston, Massachusetts May 1. 1973 Table of. Contents Purpose. . . . . . . . . . . . . . . . . . . . . . . . . . . . ... . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . 02 General Regulations. . . . . . . . . . . . . . . . * . . . . . . . . . . . . . . . . . . . . . . ... . .13 Items of Information Allowed. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . .16 Typography. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .18 Color. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .23 Design Advisory Committee. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ..... .24 I. The purpose of this manual is to create the framework for a comprehensive but balanced system of regulations for private sign design within Heritage Plaza East and thereby facilitate an easy and pleasant communication between the people of Salem and their environment. With this purpose in mind, it is the intention of the manual to authorize signs which will: 1. Bring a visual vitality -to the area through good graphics . 2. Be compatible with the architecture of the building and . its surroundings. 3 . Be appropriate to the type of activity to which they pertain. 4. Be legible in thecirctunstances in which they are seen. 5. Provide motivation for the rest of the City of Salem to collectively determine policies for private signing in other areas* D-1. II, Definition/uses A. Sign A sign is any letters, pictorial repreaentation, symbol, flag, emblems objects or combination of these , illuminated or not illuminated which can be seen from the right of way of a sidewalk, walkway, street or high,--iayl designed to convey or direct a message to the public concerning the identification of the premises or to advertise or promote the interests of any private or public firm, person or organization. This is to include all signs other than public information or directional signs. B. Sign Area (surface area of a sign) The surface area .of any sign is thearea of the smallest plane geometric figure which encompasses the facing ofa sign, including copys representations, emblems, or other figures, together with the background color and borders. 1. In calculating the area of a sign the following shall apply: a. only one side of a hanging or projecting sign (double faced) shall be included in calculating surface area. b. For irregular shaped signs the area to be calculated shall be that of the smallest plane geometric figure that will wholly contain the sign. D-2. c. Structural members bearing no copy shall not be included. C . Sign, free standing Any sign structurally separate from the building; being supported on itself or on a standard or legs . This type of sign shall not be allowed within the project in the form of a private sign-except existing well-known land- marks. ie: Almy's free standing sidewalk clock. D. Si gn, wall A sign painted on, incorporated in, or affixed to the building wall. Also any sign consisting of cut-out letters or devices affixed to the building wall with no background defined but the building wall itself. 1. A wall sign may be attached flat or pinned away from a wall but shall not project from a wall more than eight ( 8) inches. 2. The area of the sign on a wall, or I'signable area" , shall be a continuous portion of a building facade unbroken by doors or windows. This area shall be calculated by: a. Selecting the wall facing the street or public right- of way. b. Ifleasuring the linear frontage of this wall. c. Computing one square foot for each linear foot and drawing an imaginary rectangle on the facade of the building. D-3. .... ................. -------- PaIVA 134 AMLA ...... ... ....... .. ... . LINEAR r-RosirAc9E (Calculating signable area lor a wall sign) A wall sign, including copy and background shall be no greater than the maximum percentage of signable area allowed. 4. When using only out-out letters or three-dimensional letters the area encompassed by the smallest geometric figure enclosingthe letters and their spacing is assessed against the signable area. No wall sign shall violate the architecture oft he. build- ing .to which it is attached and shall not abscure the definition of two separate planes, structural elements or najor building subdivisions. 6. A wall sign shall not extend above the roof line an any building* 7. The height of a wall sign or individual cut-out letters when Dlaced between second story windows may not exceed t,go thirds the height of t he window. D- 4a E . Historic Building Sign kohistoric building sign shall identify a structure of historic interest. It shall not exceed six ( 6) souare feet in overall size and shall be in the form of a wall si.-n only. This type of sign shall be constructcd of a lastin.- material, shall be excluded from regular sign limitations and restrictions , and shall not be debited against the iterio of information allowed. F. Sign, window. A window sign is a permanent sign on the surface of or in- side a display Nvindow. 1. A window sign shall not cover more than twenty percent ( 201-o) of the display window area. . 2. 14hen lettering in such a display window is over two ( 2',) inches in height, it is debited against the total itens of information allowed. G. .Sign, pro-jecting. ( ahanging sign) Any sign supported by a building wall and projecting more than eight inches ( 8" ) from it shall be a projecting sign. 1. A Drojecting sign or hanging sign .'. .-iall not project more than four feet, eight inches (41 8") from a building, or not less than three feet ( P ) from the vertical plane formed by the curb or tyro-thirds the width-of,the sidewalk, whiohever - is IPS3 . 2. A projecting or hanging sign shall clear the ground by no less than eight feet. It may extend upwards to a point D- 5. even with the windowsills of the second story only, unless it pertains to a 2nd floor occupant in which case it may ,ex- tend upwards from a' point even with the window of the second story no higher than 2/3rds the height of the window, Structural materials bearing no copy shall not be included in calculating the vertical height of the sign. 3. A projecting or hanging sign shall hang a distance of no' less than eight inches ( 811): from the -wall and shall be pinned stationary. 4. Angular projection at the corner of a building shall not be allowed and all projecting signs shall attach at right angles to the building. The projecting or hanging sign D-6. H Sign, roof A sign which is displayed above the eaves and under the roof line of a building is a roof sign. An above-roof sign is a sign displayed above the roof line. Because roof signs and above-roof signs, including billboards, are intended to be read from great distanecs, they cannot function properly and are not allowed within the project area. Sign, flashing Any sign that is or has a source of light which is intermit- tently on and off is a flashing sign. There shall be no sign or light that will flash, move t)r make noise. Illuminated signs using the colors of the traffic regulatory system ( red,.yellow,green) and words such as "STOP". "LOOK" . "DANGER", "GO" which may confuse or mislead a driver are not allowed. Indicators of time and temperature may move. Mechanical movement Referring to animation, revolution, movement up and down, or movement sideways by mechanical means. Theise may be allowed in any area where there is a concentration within a radius of one hundred twenty feet ( 120) of enter- tainment and eating and dr&nking establishments. D-7. Sign illumination L gigns shall be illuminated only by a steady, stationary and shielded light source. It shall be directed only at the si6n or eminate from internal means without causing glare to motorists, Dedestrians or neighboring premises . 1. Indirect A light source not seen directly. a. White is the only color of light permitted except for entertainment, recreation, eating, and drinking establishments . 2. Internal - P_ light source concealed or contained within the sign and which becomes visable in darkness through a trans- lucent surface. a. vihite is the orlycolor of light permitted except for entertainment, recreation, eating, and drinking establishments. Ng-on t7u'g'e - JC_ 1:J:Vht-soumce supplied I;y a glass tube-bent-t form letters and symbols or other shapes. a. The use of neon signs is prohibited except for_ifiter�- tainment, recreation, eating, drinking, hotels, cind- lodgi.7g, e,stab lishments, 4. Flame - A light source obtained through the use of a burning gas. a. Restricted to the same use as neon. 5. Bare bulb illumination - Unshaded light bulbs (either frosted or clear) a. The use is prohibited except for eating, drinking, entertainment and recreation establishments. Maximun, wattage of each bulb shall not be greater than 25; watts . L. Awning, canopy A roof-like covering or shelter extending over a walk%,iay or place . Usually constructed of .-anvas. 1. Awnings are permitted for all activities in all areas. 2. Since the primary function of a canopy is protection from the weather between automobile and building, its use shall be restricted to those streets having vehicular traffic. 3 , ,Aivnings and canopies may extend to within one foot of the vertical plane formed by the curb. 4. Any letters over two inches ( 211) in height which are displayed on an awning or canopy are debited against the items of information allowance. Only one side shall be included in calculating signable area. Lettering on awning skirts must not exceed two-thirds ( 2/3 ) the height of the skirt. . Lettering or symbols on the top of all awnings shall not exceed tweuty-five � 25%) per cent of the total area. M. Time and temperature sign An electronic device which through a series of lighted lamps intermittently displays the current time or temperature, 1. Time and temperature devices are permitted for all activi- ties in all areas except for properties originally acquired by the Authority for preservation of their architectural and historic value. 2. Time and temperature devices may be projecting or attached to the wall and are subject to the regulations applicable to projecting and wall signs. D- 9, N. Banners and pennants A special sort of projecting sign, eimiliar to a flag in con- struction and material, usually containing symbolic design. Signs designed in the form of banners and pennants are allowed in all areas of the project, 1. Banners or pennants may be twice the size permitted for projecting signs, 2. All banner or pen nant poles on one building shall be set at the same angle and shall be between. the horizontal plane and 600o .&ht F(IIIAe -t - -- - -- -- --- - -- -- 3o Banners and pennants may project six feet (61 ) or on* third the width of the sidewalk, Whichever is greatero This dimension shall include the space of atleast one foot minimum between the vertical wall and the banner or pennant. 4o Banners and pennants may hang to within ten feet (100 ) of the ground level, 5, Banners and pennants used as temporary signs in the case of a special sale or civic event may be erected two weeks prior to the event and shall be removed promptly upon ter- mination of the event, D-100 0. Temporary signs 1. Window-- A sign painted on or affixed to a window pertain- ing to special sales or events and not meant to be per- manently displayed. Temporary window signs are permitted for all activities in all areas only if the si�,n pertains to a use conducted or goods available on the premises on which the sign is located. They may not exceed more than fifteen percent (15%) of the area of the window on which they are displayed. Temporary window signs are not debited against the items of information allowed. 2. Construction sign- A sign identifying parties involved in construction on the premises where the sign is located. This sign shall not advertise any product. It shall not be affixed to a premise for more than one year or the time it takes to construct, reconstructq preserve, etcq , a building it identifies, or which ever is shorter. 3. Real estate sign- A sign pertaining to the sale , rental or lea'se of the premises on which it is displayed. a. Each property shall be limited to not more than two unlighted real estate signs- on any one facade. b. The real estate sign shall not be larger than a total of two and one-half square feet ( 21sq. ft.,) , - A stand- ard press sheet accommodating this is 191lx25" . a. All real estate signs shall be removed within seven days after the sale. rental or lease. 4. Event sign- An event sign is aposter type sign that announces an off premise civic, educational , philan- thropic, political or religious drive or event. D-119 a. Event signs shall not be allowed on private property where they are to be seen from the right-of-way of a sidevialk, walkway or street, The display of such signs shall be limited to public information center3 or kiosks placed in areas expressly for this purpose. D-120 III. General Regulations A. No private sign shall be allowed except as permitted by this manual and approved by the Salem Redevelopment Authority, upon appropriate recommendation of the Authority' s Design Advisory Committee. B . All signs shall require a sign permit and it shall be a- gainst the regulations of this manual to erect, construct, reconstruct, alter, paint, repaint or change the use of any sign without first obtaining a permits 1. Three ( 3 ) copies of scale drawings and photographs or information pertaining to the design and positioning . of the proposed sign shall accompany the application. 2. Fees for sign permits shall be as fixed from time to time by the building inspector. 3. The sign permit shalLnot be required for temporary signs such as real estate, temporary window display or construction signs, C* A permit shall not be required to repaint any sign bx- actly as it was previous to the adoption of this manual only if the sign conforms to all specifications. D. No sign shall be allowed to violate the architecture of the building to which it is attached. E. Lettering on any sign shall not read vertically. F. Signs shall be maintained in good repair at all times. G. Advertising signs and off premises advertising signs shall not be allowed except in or on special locations designated D- 13. by the Salem Redevelopment Authority* H. Each ground floor establishment may have one sign oriented to each street or public right-of-way on which the premises has frontage, identifying its predominant use. Two signs shall be permitted only if one contains no letters and consists solely of a symbol or is a three dimensional representation of an object, or if one consists. of an awning or canopy. I. Multiple Occupancy Above Ground Floor 1. No advertising sign or symbol shall be painted or affixed to any window area above the ground floor of any building. 2, When one or two occupants have premises on the second floor, each establishment may have .one .sign oriented to each street or public right-of-way on which the premises 'has ,frontage, identifying its predominant use. Each second floor user sh.all be limited .to either a wall ,sign or projecting sign at .the second floor level, the size of which shall be limited to a pro-rata square footage based on individual premise exposure on street frontage. If a second floor occupant wishes to identify himself at the first floor level he shall be limited to a wall sign, placed adjacent to the common .entrances not to exceed one square foot per occupant. 3. When more than two occupants have offices above the first floor in Any building, their identification may appear on one directory in the form of a wall sign of no more than five square feet in size affixed to the outside of the building adjacent to the common entryway used by the occupants* D- 14, 4. An above Sround floor occupancy sign shall not be debited against the total items of information allowance for the ground floor �stablishment. J. Trademark or brand name. The trademark or brand name or other advertising device of a specific commodity shall not be allowed on any sign except where the sale of ttB specific commodity is the major business conducted on the premises . K. Amortization All nonconforming private signs shall be removed, changed or altered to conform to the regulations of this manual according to the following schedule: ORIG12TAL COST A14ORTIZATION OF SIGN PERIOD Less than V500- 6 months $500 to $1000 12 months .51000 to 3000 24 months $3000 to 16000 48 months 1. If more than one sign permitted for an activity is or becomes nonconforming, the original cost of all the signs shall be aggregated. for purposes of determining the applicable amortization period. 2. A private sign is or becomes "nonconforming" if it is not in conformance with the provisions of this manual on either of the following dates: a. The date of original adoption, or b. Any date on which this manual is amended. D- 15. IV. Itens of information allowed A major factor in street sign overload is that frequently the viewer is confronted with more items than his eye can see or his mind can process. Shops lose their individual identity by displaying too many .signs and by allowing their nameboards to be used to advertise brand names. The function of a name- board is to display the name of the s-hop and, where necessary, its trade� The private sign system proposed here controls the amount of information each owner or shopfront can communicate. This is a matter of both the items of information and of size.- height, and location of street signs or nameboards. 10 An item of information means any of the following: A syllable of a word ( excepti I ng proper names which shall count as one item of information). A number An abbreviation * symbol * separate shape, geometric or free- form, including borders or color changes in a background, 2. Each first or second floor establishment is entitled to display up to ten (10) items of information an each street Or -Dublic right-of-way to which it has access, 3 . In computing items of information, the following is not to be included: a. Lettering less than two inches ( Z"). -in�teight. D-16. b. Letters carved into or securely attached in such a way that they are an architectural detail of the building provided: 1. They are not illuminated apart from the building 2. Are not made of reflecting materials 3 . Do not contrast sharply in color with the building 4. They ar e in bas-relief 4. Provided the items of information allowance authorized by . this section is not exceeded, private signs may be dis- . played as wall, window, or projecting signs within the limitations and restrictions as further provided by this manual. 5, Street address numbers shall not be included in the Items of information allowance and their display is advised by this manual. They should be at least three inches (31' ) high and higher if necessary for legibility in the circum- stances -in which they ,are seen. D-17. V. Typo.graphy The aim of this following guide to type faces and letter forms is to provide a selection of well de-Signed letter forms from which individual choice may be made. The intent of this manual is not to standardize letter forms or type faces but to set a standard in the use of letter forms and type faces. It should be remembered that a nameboard serves to both identify and act as a permanent advertisement expressing the activity of the place and the goods. sold, Therefore it is worthwhile and sh.all be necessary for each proprietor to consult a Graphic Designer or Commercial Artist in order to meet- the require- - ments of this manual, The .selection of the following type faces .does not necessarily apply to registered trade marks,, However, the sizes and pro- portions of registered trade marks must conform to the require- ments of this manual, , Every yearmany new letter forms are designed for type. Because of these constant Additions the following list contains names of the more ,classical" type faces. All are basic in design but, most importantt are the source of design. for many good contem- porary faces available through typographic service companies and design studios, D-18, A. The letter forms 1. The Serif letter form- usually referred to as "roman" type fees: Baskerville, Bookman, Caslon, Century, Cheltenham, Garamond, Goudy, Optima, Palatine, Times Roman, Weiss BAS- K-ERNULE .9BOOKIWAN CASLON.. 4..,,.ENTLTRY ... CHELTFlqHAM GARAMOND. . GOUDY OPTIMA PALATINO TIMES ROMAN WEISS D-19a 2. The Sans-Serif letter- usually referred to as a "Gothic" letter forra: Folio , Franklin Gothic , Futura, Helvetical Kabel, News Gothic , Standard, Univers FEUD FRAMILM GOTHIC NEWS GOTHIC STANDARD UNIVERS D- 20. The square serif letter- something of a combination of serif and sans-serif: Clarendon, Egyptian, Stymie CLARENDON EGYPTIAIN STYMIE D-21-. B. A word about the letter fonrs 1. All of V)e letter forms are available in various weights. That is , they all come in what is called a "normal" , weight or thickness, a "light" weight and a "bold" weight. All letterforms are available in capital letters and lower case letters. The use of lower case should be used with discretion for reasons of legi bility. 2. A script I letterform is not included in the listing because of poor legibility. Most letter forms listed are also available in italics which imitate the script but are more legible and easier to read.. Howeverl these should be used with discretion. C. Sizes and letter spacing , 1. The size of the primary let.ter forms of .any nameboard should not exceed one half ( J) the height of the sign area and preferably should be oni-third ( 1/3 ) the height of the sigh area. 2. All letter forms listed are suitable for painting direct- ly , or used as three dimensional letters in some lasting material. 3 . The spacing between any letters of a word on any sign should never exceed the width of the average letter used. "Tight" letter spacing is not recoiizaended because it is not easy to read at a distance* D- 22,, VI. Color The primary consideration in designing a sign is legibility. Color is often directly responsible for le(�ibility. Thorough .studies have been made on color tind visibility and an impor- tant conclusion applicable here is that the combination of a dark or strong background with,whiteor contrasting color in letters or symbols is the most easily read in both daylight and at night. The degree of contrast between the message and the sign background is the most important factor. Within this theory, many successful combinations may be produced by varying hues and intensities. No restrictions will beset forth here as to the colors or the number of combinations that may be, used in any sign. However, it is important to remember that color is most effective when used simply. Sign colors should: 1". Enhance the legibility of thesign . 2. Be compatible to the architecture of the building and its surroundings 3. Be appropriate to the type of activity to which the sign ,pertains D- 23, D. DESIGN REVIEW Prior to comnencement oL' construction, architectural drawin.-s and specifications and site plans prepared by an architect and/or engineer licensed to practice in the Commonwealth of Massachusetts for the construction or rehabilitation of improvements on the land shall be submitted by the redevelopers to the Authority for review and approval to determine compliance of such drawings., specifications and plans with the Urban Renewal Plan. Said materials to be submitted 1) at the conclusion of the schematic design phase for preliminary approval and 2) at the completion of contract documents for final action. It is expressly understood that approval of any plans by the Authority applies to any and all features shown thereon, and that anjsubsequent additions, deletions or other modifications thereof are required to be prepared by any licensed architect and/or engineer and submitted by the redeveloper for approval by the Authority before actual construction can begin and the construction of all improvements or rehabili- tation shall be supervised by architect and/or engineer who prepared such approved plans. In its determination of confoimance of redeveloper's proposals with the Plan, the Authority may seek the advice of design professionals and others competent to advise on aesthetic matters and/or compliance with the design intent of the Plan and shall appoint a Design Advisory Committee to assist in such deliberations, said __Committee to consist of not less than three nor more than four persons, qualified by training, experience, background and/or demonstrated performance to advise on such matters. D- 24 ............................................... STMN A. CORBEN D.M.D., FA.G.D. SM OF TBE Aff FAMMY DENM CUE 2Wft=Sura-Sat cmMawammw01M-CM7454W 1A .................. APPEAL CASE NO. . . . . . . . . . . . . . . . . . . . . . . . of "inirm, 'Massar4usletts 19varb of �kpprzd TO THE BOARD OF APPEALS: T he Undersigned represent that he is are the owners of a certain parcel of land located at NO. . . 4-.b V. . . 5-,�. . . eV"4-,;e. . . . . . . . . . . . . . . . . - - - - . . -Street; Zoning District. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ; and said parcel is affected by Section(s) . . . . . . . . . . . . . . . . of the Massachusetts State Building Code. Plans describing the work proposed, have been submitted to the Inspector of Buildings in accordance with Section IX A. 1 of the Zoning Ordinance. tb "'10 a_zz 1_*� t411 t4 Th�Appliqationzfor Permit was denied by the Inspector of Buildings for the following re ns: ego W Ln ��_A WJ UA CD >_ The Undersigned hereby petitions the Board of Appeals to vary the terms of the Salem Zoning Ordinance and/or the Building Code and order the Inspector of Buildings to approve the application fee permit to butld as filed, as the enforcement of said Zoning By-Laws and Building Code would involve practical difficulty or unnecessary hardship to the Undersigned and relief may be granted without substantially dero- gating from the intent and purpose of the Zoning Ordinance and Building Code for the following reasons: Pr Own e r. . . . . . . . . . . . . Address. . . . . . . . . . . . Telephone. . . . . . . . . . . Petitioner. . . . . . . Address. . . I?. . . . . . . . . . . . . Date. . . . . . . . . Telephone. . . . . . . . . . . . By. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Three copies of the application must be filed with the Secretary of the Board of Appeals with a check, for advertising in the amount of. . . . . . . . . . . . . . . . . . . . . . . . . . four weeks prior to the meeting of the Board of Appeals. Check payable to The Evening News. NO.................................... PETITION TO BOARD OF APPEALS LOCATION ............................................. .......... PETITIONER.......................................... ADDRESS............................................... ................................................ CONDII IONS ........................................................ ........................ ....................................... ................................................................ ................................................................. ................................................................. ................................................................. ,PETITION APPROVED.................... DENIED......................... .............................................1 19......... A" Iq q73 p SALEM REDEVELOPMENT AUTHORITY DESIGN REVIEW ;BOARD SIGN APPLICATION Date of Application: '212�, L Applicant Name: Location of Building: Number Street Owner of Building: Sign Designe; : 0 Name of individual/company Sign Type ( Check more than one if necessary ) Wall/Facade Temporary Protecting Banner Window Mechanical Other sign Illumination 0M X Internal Bare Bulb Fx Indirect Other None Submission Requirements: All items must be received two (2) days prior to meeting. 4; ( Please check ) 1. Detailed scale plan of sign VLI� 2 . Color samples 3 . Letter type/style 4. Method of attachment 5 11 Method of lighting 6. Location of sign on building: Drawing Polaroid V 7. Fee Approval Denied: Approval Recommended: Date Approved: EX/DRBSIGNS SHOW SIGN SIZE, COLOR AND LOCATION ON BUILDING; LOCATION OF OTHER SIGNS AND BUILDING ENTRANCE ....... .. . . . . . . .. ... .. . . . . v oizLc W wino Uo ()LIC)(;() w 10 CJoLJ U) 7Y7 7 7 5<7 '7 x 7 P-T < m C, in CA ZZ Salem BOARD OF DIRECMRS loan Boudreau Redevelopment Barbara Cleary William Guenther Authority Paul LHeureux William E. Luster Ewcutiw Dimdor July 12, 1993 Dr. Corben, DMD 260 Essex Street Salem, MA 01970 Subject: State of the Art Dental Care/Illegal sign Dear Dr. Corben: I am writing to confirm an earlier telephone conversation an employee of your office had with Staff Member Kim Driscoll regarding your request for a sign permit at your place of business, located at 260 Essex Street. As you know, your business is located within the Salem Redevelopment Authority (SRA) Urban Renewal District. This distinction provides the SRA with design control over the type and amount of signage your business may erect. The SRA Board of Directors has voted to deny your request for a permit to install two'neon signs, due to the fact that current SRA policy dictates that neon signs are only permitted at entertainment, recreation, eating, drinking, hotels and lodging establishments within the district. Therefore, the neon signs must be removed from your storefront without delay. If you have any questions regarding this decision, please do not hesitate to contact me at 745-9595 ext. 311. Thank you for your consideration in this matter. i i cer Y, c W Willi Luster Execu Director One Salem Green Salem, Massachusetts 01970 (508) 745-9595, Ext. 311 ,Fax (5081 744-5918 State of the Art Family Dental Care July 20, 1993 William Lxister (P One Salem Green Salem, MA 01970 Dear Mr. Luster: The Board's decision was indeed puzzling especially in light of our earlier meeting with the committee and their recommendation for approval. Irregardless of the apparent conflicting views of the redevelopment committees, the following facts need to be addressed. 1) A great majority of my new patients are emergency in nature and therefore the location of my office must be readily 4nd quickly discernable. 2) The above was not a problem until you decided to reverse the direction of Essex Street - this is now a very serious problem. 3) The signs including their shape, size, location and even color were designed to solve this problem in the most conservative and unobtrusive manner possible. The signs don't even advertise, but simply communicate the name of the practice. 4) Approximately 50 feet down from my office, you have a store with neon signs in every window advertising . different brands of beer! Down on Derby St. , there is the equivalent of a neon city advertising everything from food to bicycles - and this is in an even a more historic section of Salem! ! ! 5) Your summary denial without taking any of the above into consideration exhibits a great lack of caring, sensitivity, fairness and indeed suggests outright discrimination. I have already initiated proceedings with the Board of Appeals and will file shortly in Superior Court against all parties. On a personal note, I have been proudly providing health care services to the people of Salem for over 12 years. I've paid taxes, provided jobs, readily cooperated with all the construction going on around the downtown area and considered myself to be an asset to downtown Salem both as a business and health care provider Your decision and lack of consideration obviously sends a clear message to the contrary. Sincerely, .Steven A. Corben, D.M.D. ,F.A.G.D. Two Hundred Sixty Essex Street - Salem, Massachusetts 01970 - Telephone (508) 745-4499 Ar 13 0 12 0 7 0 0 8 POLARUR, 944AD APPAW- Cufl )'OS/7y C,&- .r- r&& RC771-7Z OF 1AM SO .2- ;rA0A' 4 AlAf Aizowm 'row . d.4Vlffl(. liw..,,u slwr 414a ou�it-r ,oiz Nv,",wAo,*, cAir LOCA?-I�A, A S�MR,` /-VA#7- 6'p'j rd'c c;zekj4i.k - /4v/z romyw IS AloT 1�"OA 4 lqfL7- /jr sxs�,,r *.*AAPTf )01 Z244"' ,4 n;w 7-z %7;;pr Aer )AAr 7we 0,477rAVS J.S S�I&L 7;�/-c Zjcwmk� 4L-" dl.0 P477iWTS o4 ix ;�� Z170 -2 f)Cc '17- APPEAL CASE NO. . . . . . . . . . . . . . . . . . . . . . . . Ctv of 'fflassar4usetts �Rvarb of �ppral TO THE BOARD OF APPEALS: T he Undersigned represent that he is are the owners of a certain parcel of land located at NO. . . .dl.� () . . . .I-�. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Street; Zoning District. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ; and said parcel is affected by Section(s) . . . . . . . . . . . . . . . . of the Massachusetts State Building Code. Plans describing the work proposed, have been submitted to the Inspector of Buildings in accordance with Section IX A. 1 of the Zoning Ordinance. aa Xo-& t4J Th�Appli',Z,�4tiort',for Permit was denied by the Inspector of Buildings for the following re qns: Uj LU T� co 2S I (D C-4 >_ The @nders--'r-q'ned ii�reby petitions the Board of Appeals to vary the terms of the Salem Zoning-Ordinance and/or the Building Code and order the Inspector of Buildings to approve the application fee permit to bufld as filed, as the enforcement of said Zoning By-Laws and Building Code would involve practical difficulty or unnecessary hardship to the Undersigned and relief -may be granted without substantially dero- gating from the intent and purpose of the Zoning Ordinance and Building Code for the following reasons: 4-n M Cn L .) Owner. . . . . . . . . . . . Address. . P. . . . . . . . Telephone. . . . . . . . . . . Peti ti oner. . Address. . . .4A q. . . . . . . . . . . . Date. . . -a k —. 2 . . . . . . . . . Telephone. . .-3. . . By. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Three copies of the application must be filed with the Secretary of the Board of Appeals with a check, for advertising in the amount of. . . . . . . . . . . . . . . . . . . . . . . . . . four weeks prior to the meeting of the Board of Appeals. Check payable to The Evening News. NO.................................... PETITION TO BOARD OF APPEALS LOCATION .......................................I..............I......... PETITIONER.................... ..................... ADDRESS............................................... ................................................ CONDITIONS ................................................................. ........................ ....................................... ................................................................ ................................................................. ................................................................. ................................................................. ,PETITION APPROVED.................... DENIED......................... 0 .............................................. 19......... j -1 MP VEX E71AI&: SALEM REDEVELOPMENT AUTHORITY DESIGN REVIEW fBOARD SIGN APPLICATION Date of Application: me)" Applicant Name: S-0 Phone # Location of Building: 46r; Number Street Owner of Building: Sign Designe Name or individuai/company Sign Type ( Check more than one if necessary ) Wall/Facade Temporary fa Protecting r-j Banner j� Window Mechanical Other C)rq Sign Illumination Internal Bare Bulb Indirect None Other Submission Requirements: All items must be received two (2) days prior to meeting. ( Please check ) 1. Detailed scale plan of sign a 2. Color samples j 3 . Letter type/style 4 . Method of attachment 5. Method of lighting 6 . Location of sign on building; Drawing Polaroid 7. Fee Approval Denied: Approval Recommended: Date Approved: EX/DRBSIGNS SHOW SIGN SIZE , COLOR AND LOCATION ON BUILDING; LOCATION OF OTHER SIGNS AND BUILDING ENTRANCE 12 ;L,L) nrj :v)ioc[c)o WIACJOLJ 7 X-7 7 )<-7 1,Y7 7 Y7 . . . . . . . . . . PrT M�c� -nn,- Salem BOARD OF DIRECIDRS loan Boudreau Redevelopment Barbara Cleary William Guenther Authority Paul LHeureux William E. Luster Ewcutim Dimfor July 12, 1993 Dr. Corben, DMD 260 Essex Street Salem, MA 01970 Subject: Siate of the Art Dental Care/Illegal sign Dear Dr. Corben: 11TS C P (W I am writing to confirm an earlier telephone conversation an employee of your office had with Staff Member Kim Driscoll regarding your request for a sign permit at your place of business, located at 260 Essex Street. As you know, your business is located within the Salem Redevelopment Authority (SRA) Urban Renewal District. This distinction provides the SRA with design control over the type and amount of signage your business may erect. The SRA Board of Directors has voted to deny your request for a permit to install two neon signs, due to the fact that current SRA policy dictates that neon signs are only permitted at entertainment, recreation, eating, drinking, hotels and lodging establishments within the district. Therefore, the neon signs must be removed from your storefront without delay. If you have any questions regarding this decision, please do not hesitate to contact me at 745-9595 ext. 311. Thank you for your consideration in this matter. Ri cer y, illi Luster E cu xecu Director One Salem Green Salem, Massachusetts 01970 (508) 745-9595, Ext. 311 Fax (508) 744-5918 Stu&el(A 6,4er, /r- State of the Art Family Dental Care 0 July 20, 1993 U3 William LVster one Salem Green s" Salem, MA 01970 Dear Mr. Luster: LP The Board's decision was indeed puzzling especially in light of our earlier meeting with the committee and their recommendation for approval. Irregardless of the apparent conflicting views of the redevelopment committees, the following facts need to be addressed. 1) A great majority of my new patients are emergency in nature and therefore the location of my office must be readily- 4nd quickly discernable. 2) The above was not a problem until you decided to reverse the direction of Essex Street - this is now a very serious problem. 3) The signs including their shape, size, location and even color were designed to solve this problem in the most conservative and unobtrusive manner possible. The signs don't even advertise, but simply communicate the name of the practice. 4) Approximately 50 feet down from my office, you have a store with neon signs in every window advertising . different brands of beer! Down on Derby St. , there is the equivalent of a neon city advertising everything from food to bicycles - and this is in an even a more historic section of Saleml ! ! 5) Your summary denial without taking any of the above into consideration exhibits a great lack of caring, sensitivity, fairness and indeed suggests outright discrimination. I have already initiated proceedings with the Board of Appeals and will file shortly in Superior Court against all parties. On a personal note, I have been proudly providing health care services to the people of Salem for over 12 years. I've paid taxes, provided jobs, readily cooperated with all the construction going on around the downtown area and considered myself to be an asset to downtown Salem both as a business and health care provider Your decision and lack of consideration obviously sends a clear message to the contrary. Sincerely, Steven A. Corben, D.M.D. ,F.A.,G.D. Two Hundred Sixty Essex Street - Salem, Massachusetts 01970 - Telephone (508) 745-4499 s I��^,' 'ham''----'��! • � It �, lUl �� r� � � ,�- x 1e� � �,: ,, . :� ,., ,.- _ �; - � 1 � i J 7 3 0 1 0 7 0 0 8 PO L AR 0 1,,! IVEV MFE11A1&-* fija4f Iq 3 SALEM REDEVELOPMENT AUTHORITY DESIGN RE�TIEW 9BOARD SIGN APPLICATION Date of Application: 1771zf)11 L/ y j�7 Applicant Name: -ro Phone 0 Location of Building: r'�er Street Owner of Building: Sign Designe 0 Name ot individual/company a-It, Sign Type (Check more than one if necessary) Wall/Facade Temporary Protecting Banner Window 0—"4 Mechanical 2 4 Other M0 Sign Illumination Ln Internal Bare Bulb Indirect None Other LA Submission Requirements: All items must be received two ( 2) days prior to meeting. ( Please check ) 1. Detailed scale plan of sign 2. Color samples 3 . Letter type/style --3 3 4 . Method of attachment 5 . Method of lighting 6. Location of sign on building': Drawing Polaroid tj 7 . Fee Approval Denied: -FA4a-z Approval Recommended: Date Approved: EX/DRBSIGNS BLI I LD I 1IG j SIM SIGN SIZE COLOR AND LOCATION Oil LOCATION OF OT�ER SIGNS AND BUILDING ENTRAI I ICE [Loincto6.) clo�j 1WIV)16 W:Ictlou El I 7 i� 75(--7 -1 x 7 Y7 P-7- m C> Salem BOARD OF DIRECTORS Joan Boudreau Redevelopment Barbara Cleary William Guenther Authority Paul El-leureux William E. Luster Emutim Dimdor July 12, 1993 Dr. Corben, DMD Z;-.c 260 Essex Street Salem, MA 01970 Subject: Siate of the Art Dental Care/Illegal sign Dear Dr. Corben: I am writing to confirm an earlier telephone conversation an employee of your office had with Staff Member Kim Driscoll regarding your request for a sign permit at your place of business, located at 260 Essex Street. As you know, your business is located within the Salem Redevelopment Authority (SRA) Urban Renewal District. This distinction provides the SRA with design control over the type and amount of signage your business may erect. The SRA Board of Directors has voted to deny your request for a permit to install two neon signs, due to the fact that current SRA policy dictates that neon signs are only permitted at entertainment, recreation, eating, drinking, hotels and lodging establishments within the district. Therefore, the neon signs must be removed from your storefront without delay. If you have any questions regarding this decision, please do not hesitate to contact me at 745-9595 ext. 311. Thank you for your consideration in this matter. Ki cer y, illi Luster Execut Director One Salem Green e Salem, Massachusetts 01970 9 (508) 745-9595. Ext. 311 e ,Fax (508) 744-5918 State of the Art Family Dental Care July 20, 1993 William Liister One Salem Green Salem, MA 01970 Dear Mr. Luster: The Board's decision was indeed puzzling especially in light of our earlier meeting with the committee and their recommendation for approval. Irregardless of the apparent conflicting views of the redevelopment committees, the following facts need to be addressed. 1) A great majority of my new patients are emergency in nature and therefore the location of my office must be readily 4nd quickly discernable. 2) The above was not a problem until you decided to reverse the direction of Essex Street - this is now a very serious problem. 3) The signs including their shape, size, location and even color were designed to solve this problem in the most conservative and unobtrusive manner possible. The signs don't even advertise, but simply communicate the name of the practice. 4) Approximately 50 feet down from my office, you have a store with neon signs in every window advertising different brands of beer! Down on Derby St. , there is the equivalent of a neon city advertising everything from food to bicycles - and this is in an even a more historic section of Salem! ! ! 5) Your summary denial without taking any of the above into consideration exhibits a great lack of caring, sensitivity, fairness and indeed suggests outright discrimination. I have already initiated proceedings with the Board of Appeals and will file shortly in Superior Court against all parties. On a personal note, I have been proudly providing health care services to the people of Salem for over 12 years. I've paid taxes, provided jobs, readily cooperated with all the construction going on around the downtown area and considered myself to be an asset to downtown Salem both as a business and health care provider Your decision and lack of consideration obviously sends a clear message to the contrary. Sincerely, J Steven A. Corben, D.M.D. , F.A.G.D. Two Hundred Sixty Essex Street - Salem, Massachusetts 01970 - Telephone (508) 745-4499 BOARD OF ASSESSORS Le CITY HALL PAGE. "Ji I�II91,970' IA' 7 2 .............. 3 yqq 2 ATE 7/26 4 ABUT ..... 3 .......... 4 5 SUBJECT PROPERTYj MAP. 26 LOT: 0646 SUFF: 801 6 6 PROPERTY ADDRESS: 0260 ESSEX STREET UI 7 l, .......I—, ASSESPE P ,,QW -11, �STEYEN��Ae.,O�',,e,,,,��"",e"�'.,',',"��e,�,,'�",�,,�.�",e,�"ez��o,�e,�:�,-,�,,-,�,,:-,�',"��,.,,,,,,,,,�,,,�,',�'�,�'�,��e,�,,,�,,',�.,�,eI I,*� N .......... ......... .......... I I I �........... .. ..................... I ..... C, �o ........... .......... ..... ...... ...... 12 3 4 12 26 0646 601 0260 ESSEX STREET UI CORSEN STEVEN A 260 ESSEX ST Ul ,-,� 15 16 SAJ�C-M -MA 04970 , 17 T NEW ESSEX 'REA "T ...... ... I. Y TRUS,T 14 1 1 ........ SSEX S KET ........... ',b PERRY"C -A -�$HAN' Ile, - AH )IA .41 ,,7 .................. .........1, 91 ................. F) e!26 p o:44LLIi q rzrzi 20 16 21 17 SCAGLIOTTI ROBERT L ETAL TRS SALEM MA 0-1970 220 0 26 04J4 801 0015 LYNDE STREET Ul SAZ CORPORATION It PLEASANT ST #15 23 �:—SALEM.HA-04,970� 24 ...... 25 ANAN, IAN IjO'SEPH ................. ...... ......... I 2: ....... 260 .0-0 �LYN61t�' f0k T,,UZ ......... ........ CE 27 GLOU STE 21 .......141' A.EE i44 Z a% 9 9, M A 8 29 023 CIO MINAIE MOHSEN CAMBRIDGE MA 02-i4O 300 24 26 0434 804 0015 LYNDE STREET U4 MINAIE MOHSEN 7 NEW ENGLAND EXECUTIVE PARf(&-- 3� ...................C/o SURI-INGTON- P44, 9199;1 3 .......... . 0015 .. ...... I A,.,T 3] 26 35 2 14=1 4 41112' 44 28 27 3 - IRMA'4'�Nb i4l. ........ I'!N:FGRB6t 1"4)'414-RgAi"t 3] 29 RABINOVICH A M BARMIN A M TRS SALEM MA 01970 3 26 0434 807 0015 LYNDE STREET U7 MONACO FRANK III PLEASANT ST 3 "I".11, I.—I�111%11�1.'.�'.-,�,.., , I, � P71,111-7.1"n".1111 - 4 31 1 ....... - -WATZRTOWN MA: Q G/0-GAZ C-0 . .......... .... l.7 41 yNJ?E1,,sTREETn.v 4 6 Ne................. 42 .......... ......... 32 43 t N, ....... wo, -W, 1-72- .... .. 33 ......... ............. ...... �I-M`1111111111111111...I ""%"::I... 44 RPORA ON%.. ......... .... ...l""'I...l'l"l I 0I 1 45 0 35 WATERTOWN MA 02172 460 36 26 0434 610 0015 LYNDE STREET U10 FAGAN CAREN 65 PINE LAKE RD 47 48 T7 I". —I I I pugs'U'Ryll 1-161�0- ...... 4; ......... 5 ZI 38 "',...... .... 1"11, 1 1 11 N 1 11,1 . I ............ ^GHToN 2 5, 51 ..............l, I .............. ....... 30 ....... 521 44 R I iiF= OL=g�g 44';-'- ...................... 53 WATERTOWN �A'0'2172 , 41 54 55 z 42 26 0434 813 0015 LYNDE STREET U12 1/2 SAZ CORPORATION 11 PLEASANT ST #15 WATERT-OWN-144 92-472 56 43 Illll% ............................................ I. I T SE -Af58 :,................... ....... ............. . 59 45 -�e,^.............. so 144 All 04 . ..... -X 61 0:7 CIO BAYBANK ASSEST MANAGEMENT BURLINGTON MA 01803 620 26 0434 816 0015 LYNDE STREET U16 SAZ CORPORATION 11 PLEASANT ST #15 :31 48 114 -ERTOWN MA, G)24:FQ....... 4 "'I......... 65 % 4 .......... -YN I ,4 le. I dot 5—I'L H, I SSA'GHr J 9A IP N .......... .. NGIlh 11'6iJ�4�1 67 5 51 .. ... ..... ..........I ............. 52 69 t3 70 71 54 All 72 ...... . ...... --�73 � ............... ........ 74 .................. 5:� ....... ......... ]751 ]7q/ BOARD OF ASSESSORS CITY HALL PAGE: ...... . 777'--�...... "' 7 ........ ......... ........ 2 2 .... . �c 3 RTIFI A u `& L IST,%, T 3 4 4 5 5 SUBJECT PROPERTY: MAP. 26 LOT: 0646 SUFF: 801 6 6 PROPERTY ADDRESS: 0260 ESSEX STREET Ul I 0SORP, - a 7 SED OWNER, .. . ........ .............. % 10 % Nz%' �2 12 'o Fqqr-D 13 Ogg 11 14 12 26 0434 818 0015 LYNDE STREET UIS GRIECO RALPH M 67 MIDDLE ST REO 3RD FL. ATTN DIANE �5 13 .......%... ......... ..... .— 17 XEQU ZVE':� '34-,'619; 00 f5', LYRDE�;STREET U49.". ,EkGLANQ�'.'r �v �e T �PAF % 14 26,.04 5HALCHr ........ .......... ......... U 'I'M3 Y A E .......... . SS ST�,pl 5 P�.BA BA, '!2w 64 20 A��w I I ... ..... ..... . �-a itfl Et"IPARW 17 C/O SAYBANK ASSEST MANAGEMENT BURLINGTON MA 01603 220 26 0434 821 0015 LYNDE STREET U21 METGHALCHI MIAMINIPOUR H TRS 7 NEW ENGLAND EXECUTIVE PARK 23 lie 24 C/0, IPAYS ......... 15 %......6....... 26 7 'A �............"", ................ ....... .......... E 28 t"N - 6� ........... ............................................ .............. ........ 20 22 mEET'(9-21 EN t...... ...............�4 2] 23 SALEM MA 01970 30 24 26 0434 824 0015 LYNDE STREET U24 SAZ CORPORATION 11 PLEASANT ST #15 3 .2�11 3 i5 ............. ............. 0 331 3 Srlyl I .......... 0 6RA D ..... ........... ...... 6 26 Dl'�' OYU % 713JASHIN66TOW 'GHTQh MA 0 35] 17 RASH,L', 28 6' fli 3 29 C/O RESOLUTION TRUST CORPORATION LOWELL MA 01852 3 26 0434 627 0015 LYNDE STREET U27 MINAEE MORTEZA - MINAI VAHID 2353 MASS AVE 055 3 30 48*4' 44n 4 31 ...... ......P61 ...... ....... ......... .. ......... .e ......%...... 41 PXRk�...... ....... gt,, P RESI D E N Tl A L 31*,'MAI'li'6�6� 32 26 004 55'LYN Dr-'S:r .. .......................... OR PER I' 0"ll 0# Te INC �11 I I I I ............ 42 ..... .... . . . . .... ........I........ 43 ........ 44 34 64 62 0 664!�446k��§*R—EE:F ��4 tN�a 75 35 C/O SAYBANK ASSET MANAGEMENT BURLINGTON MA 01803 46 36 26 0434 630 0015 LYNDE STREET U30 METGHALCHI M/AMINIPOUR H TRS 7 NEW ENGLAND EXECUTIVE PARk3 P--p 47 37 ............ aqS( E-";F ,t ...... ............. ...... 48 ;r .......................... 49 ALPR, ROBER ................. ................ 50 Y 0. 5 39 ............ yr RE I �10 5 ......... 5 E 40 - .34 83- 44 53 MARBLEHEAD MA 01945 :4 41 z 42 26 0434 833 0015 LYNDE STREET U33 METGHALCHI MIAMINIPOUR H TRS 7 NEW ENGLAND EXECUTIVE PARK 5 c 56 ........... _,0,GE "—157 T , 43 .......... ............. ...... ....... &�04 Y, -STREE 'U ...... J;' AL' .......... ............ .................. 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I E D`ABU.TTE,RS L 1 ST ....... .......... 4 5 405 SUBJECT PROPERTY: PIAP: 26 LOT: 0646 SUFF: 801 6 0 PROPERTY ADDRESS: 0260 ESSEX STREET Ul a 7 A ESSE0,OWNER S ISTEVEM EN, .......... — —I I�..,"�I 'I,I�"�1%%,o%,�o 9 ........... ... .,,,11 1%,o I o I .......... I I.I.I.I..I..I.. ...I I I I I I I. 0 o I I.I..I..I I...I..I I I I I I o .......... 10 AV LVI bVi-P PROPERTY AVVHL5 IM.LL—A 110 'AbboitSt" 0 11 1 4 .26 0436 0266 ESSEX STREET TWO HUNDRED SIXTY—SIX RL TR P 0 BOX 392 5 1 2 11 1�q 4 6 3 1..I...I I.I I.I I I I I....I.I I...I I I I..I I..I I I I I Bow 7�7'%7 G I I I..I..I.I I.I I I I....I I 7_, 17 ..........6 REER IST o t,'.0 01� ':!f, " t, "; - ".s., 'T ........ o BROWC.�JAME9,V'o MAE 4, "'5",o" I...... 18 Id .......... M1, I I "I I I�I�l I I I I,,I 1 2 Io 1 19 I Io l'.,- 20 15 1 ol" I o ...... ............&_265—ESSE)fSTREE:F4... .......... L 17 DEIULIS FRANK TR LYNN PIA 01902 22 35 0012 0256 ESSEX STREET R & C REALTY TRUST 256 ESSEX ST 23 18 N I__1�,I — 24 RYA _60SCIA. 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