72 Loring Avenue (Brilliant Dental) sign chartCity of Salem Sign Permit Application Worksheet
Zoning (res/non-res)B2 nonresidential
Entrance Corridor (Y/N)Y
Lot frontage 83 feet
Building or tenant frontage 80 feet
# of businesses on site 2
Bldng dist from street center 100-399 feet
Multiplier 1.25
Building Signs
maximum area permitted 100.00 sq ft
total proposed sign area 266.90 sq ft
Wall Sign 1 (Jefferson Avenue)88.00 sq ft
width 264.00 in
height 48.00 in
WallSign 2 (Jefferson Avenue)18.25 sq ft
width 73.00 in
height 36.00 in
Wall Sign 3 (Loring Avenue)10.65 sq ft
width 73.00 in
height 21.00 in
Wall Sign 4 (Loring Avenue) 150.00 sq ft
width 360.00 in
height 60.00 in
Wall Sign 5 (Canal Street - Rear)88.00 sq ft
width 264.00 in
height 48.00 in
Freestanding Signs NONE
maximum area permitted 32.50 sq ft (per side)
maximum # of signs permitted 1 signs
maximum height permitted 12.50 ft tall
sign 1
proposed sign area 0.00 sq ft
length inches
height inches
proposed sign height ft (approx)
Application meets guidelines set forth in
the Salem Sign Ordinance Yes
Recommend approval Yes
Notes: The proposed signages exceeds the allowable sign square footage for this
parcel. As this is a refacing of existing signage, approval is recommended.
5-May-25
Jaho
57 Loring Avenue